El Segundo, 90245, CA,
United States
SmartyPants Vitamins Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by SmartyPants Vitamins and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 650 SmartyPants Vitamins employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SmartyPants Vitamins has purchased the following applications: Acumatica Cloud ERP for ERP Financial in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Shopify Plus for eCommerce in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SmartyPants Vitamins is running and its propensity to invest more and deepen its relationship with Acumatica , Amazon Web Services (AWS) , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SmartyPants Vitamins revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SmartyPants Vitamins intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acumatica | Legacy | Acumatica Cloud ERP | ERP Financial | ERP Financial Management | n/a | 2017 | 2018 |
In 2017 SmartyPants Vitamins implemented Acumatica Cloud ERP in an ERP Financial deployment to centralize order-to-cash, inventory, and warehouse workflows. The deployment targeted wholesale distribution operations and explicitly supported outbound wholesale order entry and EDI order intake as primary transaction channels.
The implementation included an Acumatica WMS configuration used for order fulfillment and inventory management alongside order entry and fulfillment process controls. Operational procedures show manual order entry augmented by EDI processing, and routine use of Microsoft Excel for delivery confirmation and pivot table analysis to validate expected versus actual delivery dates.
Integrations and operational linkages were documented with SPS Commerce for major retailers such as Target, Costco, and Walmart, and operational coordination with a U.S. 3PL identified as smart warehousing and a Canada 3PL referenced as Fraser direct. The system was used to manage inbound inventory shipments between the U.S. and Canada and to communicate daily with transportation providers to resolve on-time exceptions.
Governance and process changes included a designated Acumatica super user role in Los Angeles, direct collaboration between that super user, the Supply Chain manager, and Production for inventory replenishment and disposition of aging product, and daily order monitoring and customer communications handled by order fulfillment and customer service teams. The narrative emphasizes configuration of warehouse and order management capabilities in Acumatica Cloud ERP supporting cross-border 3PL coordination and retailer EDI integration.
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Payment Processing | ERP Financial Management |
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2019 | 2019 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, SmartyPants Vitamins deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The implementation is publicly observable via the company website and serves as the primary cloud-hosted collaboration and communication layer for the organization.
Google Workspace (Formerly Google G-Suite) is provisioned as a SaaS collaboration suite providing enterprise email, calendaring, cloud storage, and document collaboration capabilities, including Gmail, Google Drive, Google Docs, Sheets, Slides, and Calendar. The deployment leverages standard Google Workspace administration features for account and domain management, organizational units, and access controls to partition policies and sharing settings across teams.
Administration and operational coverage are handled through the Google Workspace Admin console, supporting user provisioning, group management, and shared drive governance for approximately 650 employees. The engagement positions Google Workspace as the central Collaboration application for corporate communication, document lifecycle workflows, and cross-functional collaboration across the company.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Shopify | Legacy | Shopify Plus | eCommerce | eCommerce | n/a | 2018 | 2018 |
In 2018, SmartyPants Vitamins implemented Shopify Plus on its public website. The Shopify Plus deployment serves as the company's primary eCommerce platform, centralizing the digital storefront and online sales channel for the Consumer Packaged Goods business and supporting catalog presentation, checkout flows, and order capture.
Configuration focused on standard Shopify Plus capabilities, including storefront theming, product catalog and pricing configuration, secure checkout and payment processing, promotions and discount configuration, and order management workflows. Operational ownership sits with the ecommerce and marketing functions, who manage storefront content, promotions, and order operations through Shopify Plus administrative tooling.
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eCommerce | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Product Review Management | eCommerce |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Loyalty | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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