Lenexa, 66215, KS,
United States
Smith and Loveless Technographics
Smith and Loveless Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Smith and Loveless and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Smith and Loveless employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Smith and Loveless has purchased the following applications: Adobe Connect for Audio Video and Web Conferencing in 2018, FunnelMaker for CRM in 2020, Postmark for Transactional Email in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Smith and Loveless is running and its propensity to invest more and deepen its relationship with Adobe Systems , Microsoft , FunnelMaker or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Smith and Loveless revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Smith and Loveless intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Smith and Loveless Tech Stack and Enterprise Applications
Smith and Loveless Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
Smith and Loveless implemented Adobe Connect in 2018 to provide Audio Video and Web Conferencing capabilities directly on its public website. The deployment uses Adobe Connect meeting rooms and browser-based access to host scheduled customer webinars and ad hoc web meetings. Adobe Connect is embedded on the Smith and Loveless website to enable external participant access without separate client downloads.
Configuration focuses on Adobe Connect conferencing features including multi-party video, presentation and screen sharing, breakout rooms, and session recording, consistent with Audio Video and Web Conferencing workflows. Operational coverage includes marketing-run customer webinars, technical support sessions, and internal training, with IT administering room provisioning and session scheduling through the Adobe Connect administration console. The implementation prioritizes browser-first meeting entry and on-demand recordings accessible from the corporate site.
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Collaboration | Collaboration |
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2017 | 2017 |
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Smith and Loveless CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FunnelMaker | Legacy | FunnelMaker | CRM | CRM | n/a | 2020 | 2020 |
In 2020, Smith and Loveless implemented FunnelMaker CRM on their website. The deployment embeds FunnelMaker forms and lead capture widgets into the Smith and Loveless public site to capture inquiries and route contacts into a centralized CRM instance. The implementation scope is focused on sales and marketing functions within the United States manufacturing operations and aligns with the company's approximately 150 employee headcount.
FunnelMaker was configured to support standard CRM functional capabilities including web to lead capture, contact and account management, opportunity tracking, and basic pipeline workflows, with automation for lead assignment and follow up and standardized qualification fields. Operational governance emphasizes centralized contact records, consistent lead handling processes, and sales process alignment to ensure captured website interactions flow into FunnelMaker for ongoing engagement and pipeline management. The deployment uses FunnelMaker on their website as the front end for customer engagement, with captured data persisted in the FunnelMaker application.
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Marketing Analytics, Lead Generation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2020 | 2020 |
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Smith and Loveless PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ActiveCampaign | Legacy | Postmark | Transactional Email | PaaS | n/a | 2019 | 2019 |
In 2019, Smith and Loveless implemented Postmark for Transactional Email on their public website to handle system generated customer messages. Postmark was integrated into the website application to send transactional messages such as order confirmations, service notifications, and account communications.
The deployment leveraged Postmark SMTP and API capabilities, with managed templates, delivery and bounce reporting, and inbound webhook routing to the website to drive event handling. Configuration work focused on template management, transactional delivery paths, and webhook endpoints for delivery and bounce events to preserve deliverability and event visibility.
Operational scope was limited to website driven customer communications supporting order processing and customer support touchpoints within the manufacturing business. Governance included centralized template versioning and embedded event handling logic in the web application, with Postmark used for programmatic message delivery and event telemetry.
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Smith and Loveless IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Smith and Loveless
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Apps Being Evaluated by Smith and Loveless Executives
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