AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

SMS-Magic Tech Stack and Enterprise Applications

SMS-Magic ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoho Corp. Legacy Zoho Subscriptions Subscription and Recurring Billing ERP n/a 2015 2015
In 2015, SMS-Magic implemented Zoho Subscriptions to centralize recurring billing and subscription lifecycle management. SMS-Magic implemented Zoho Subscriptions, a Subscription and Recurring Billing solution from Zoho Corp., to provide a standardized platform for recurring invoicing and subscription plan administration across its finance and customer operations. The deployment focused on configuring core Subscription and Recurring Billing capabilities that are typical for the category, including subscription plan configuration, recurring invoicing and billing cycles, proration handling, tax settings, and automated dunning workflows. Zoho Subscriptions was configured to manage subscription lifecycle events, automated invoice generation, and recurring payment schedules, with governance applied through role based access and billing rule configuration to align finance and customer success teams around consistent subscription operations.
SMS-Magic Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2017 2017
In 2017 SMS-Magic implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. Google Workspace (Formerly Google G-Suite) is referenced in the company website source, indicating organization-wide provisioning of Google-hosted collaboration services. The deployment centers on core Google Workspace modules, including Gmail for email, Drive and Docs for document storage and coauthoring, Calendar for scheduling, and Meet for virtual meetings, with management through the Google admin console. Configuration work focused on domain management, user provisioning and group-based access controls consistent with cloud-hosted Collaboration architectures. Operational coverage spans the company’s 200 employees across customer-facing and internal teams, enabling internal communications, shared document workflows, scheduling and knowledge capture for sales, support, product and marketing functions. The relationship is explicitly SMS-Magic using Google Workspace (Formerly Google G-Suite) to support Collaboration business functions across the organization. Governance is implemented through centralized admin controls for user lifecycle and group policies, email routing and basic security settings applied at the domain level. The presence of Google Workspace artifacts in the public site source provides an externally observable signal of the platform’s integration into SMS-Magic’s digital footprint.
Online Meeting Scheduling Collaboration 2018 2018
SMS-Magic CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoominfo Legacy Zoominfo Platform Account Based Marketing CRM n/a 2021 2021
In 2021, SMS-Magic implemented the Zoominfo Platform as an Account Based Marketing solution on their website. The Zoominfo Platform was deployed to support targeted account engagement and web lead capture for the companys marketing and demand generation teams. Deployment centered on website integration and data capture, with the Zoominfo Platform used to identify visiting accounts, enrich contact profiles, and surface intent signals consistent with Account Based Marketing workflows. Configuration included client tagging and enrichment flows to append firmographic and contact attributes to inbound signals, enabling marketing operations to qualify accounts and prioritize outreach. Operational coverage spanned marketing and sales development functions, where captured profiles and account intelligence were fed into campaign orchestration and personalized outreach processes. Governance focused on data quality and consent handling for web-sourced contacts, and rollout was staged across web properties with iterative tuning of match logic and enrichment rules to align system outputs with existing marketing operations procedures.
Customer Experience CRM 2019 2019
Customer Support CRM 2019 2019
Marketing Automation CRM 2017 2017
Marketing Automation CRM 2021 2021
Sales Automation, CRM, Sales Engagement CRM 2021 2021
SMS-Magic PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2017 2017
SMS-Magic IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
Application Hosting and Computing Services IaaS 2017 2017
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at SMS-Magic

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by SMS-Magic Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SMS-Magic IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SMS-Magic digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD SMS-Magic Technographics
SMS-Magic is a Professional Services organization based in United States, with around 200 employees and annual revenues of $20.0 million.
SMS-Magic operates a diverse technology stack with applications such as Zoho Subscriptions, Google Workspace (Formerly Google G-Suite) and Zoominfo Platform, covering areas like Subscription and Recurring Billing, Collaboration and Account Based Marketing.
SMS-Magic has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Zoho Corp., Google and Zoominfo.
SMS-Magic recently adopted applications including Zoominfo Platform in 2021, Salesforce Pardot in 2021 and Salesforce Sales Cloud in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SMS-Magic’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates SMS-Magic’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SMS-Magic technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.