SnackNation
4641 Leahy Street,
Culver City, 90232, CA,
United States
Culver City, 90232, CA,
United States
1 310-845-7733
Consumer Packaged Goods
SnackNation Technographics
SnackNation Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SnackNation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 SnackNation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SnackNation has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Drift AI Chatbot for Chatbots and Conversational AI in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SnackNation is running and its propensity to invest more and deepen its relationship with Intuit , PayPal , Zuora or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SnackNation revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SnackNation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SnackNation Tech Stack and Enterprise Applications
SnackNation ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, SnackNation implemented Intuit Quickbooks Enterprise as its ERP Financial application. SnackNation centralized ownership of financial reporting for every account in QuickBooks, using Intuit Quickbooks Enterprise as the system of record for accounting and account-level reporting.
Configuration work focused on core ERP Financial capabilities appropriate for a 40-person consumer packaged goods firm, including chart of accounts design, general ledger processing, accounts payable, accounts receivable, bank reconciliations, and period close workflows implemented inside Intuit Quickbooks Enterprise. Reporting configurations emphasized account-level financial statements and transaction drilldowns to support the accounting team’s ownership of reporting for each customer and vendor account.
Operational scope covered the finance and accounting function in the United States, consolidating company-level transactions within Intuit Quickbooks Enterprise. Governance and process changes centered on centralized reporting ownership, standardized accounting procedures, and monthly reconciliation and close workflows executed in the QuickBooks environment.
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Payment Processing | ERP |
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2021 | 2021 |
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Subscription and Recurring Billing | ERP |
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2020 | 2020 |
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SnackNation AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017 SnackNation implemented Drift AI Chatbot on its public website. The deployment aligns with the Chatbots and Conversational AI category and centers on a customer-facing chat widget that performs conversational automation to capture visitor intent and initiate qualification workflows.
Drift AI Chatbot configuration emphasizes conversation flows, automated qualification questions, and contextual prompts linked to product and pricing pages, with governance scaled to a 40 person Consumer Packaged Goods organization. Operational scope covers marketing led demand capture, sales enablement for lead qualification, and customer success interactions on the website, while conversational transcripts and playbook outcomes are used for internal follow up and iterative content refinement.
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SnackNation Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, SnackNation implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform to support corporate communications and productivity functions. The deployment uses Google Workspace SaaS provisioned under the snacknation.com domain to provide company email, document collaboration, calendar scheduling, and real-time conferencing.
Configuration emphasizes core Google Workspace capabilities including Gmail for email routing, Google Drive and Google Docs for shared file storage and concurrent editing, Google Calendar for scheduling, and Google Meet for virtual meetings. Operational coverage is company-wide across SnackNation's United States corporate teams and supports operations, marketing, and customer support business functions. Governance is centered on domain-managed account provisioning and sharing controls to maintain access boundaries and enforce corporate collaboration policies. Google Workspace is surfaced on the SnackNation website and tied to the snacknation.com domain for corporate communications and authentication related workflows.
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Survey and Questionnaire | Collaboration |
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2019 | 2019 |
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SnackNation eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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SnackNation CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Sales Engagement | CRM |
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2019 | 2019 |
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SnackNation PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2020 | 2020 |
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SnackNation IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at SnackNation
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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President/COO | CXO | Finance | |
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Director of Sales Operations | Director | Sales | |
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Business Development Executive | Director | Sales | |
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Apps Being Evaluated by SnackNation Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SnackNation IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SnackNation digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD SnackNation Technographics
SnackNation is a Consumer Packaged Goods organization based in United States,
with around 40 employees and annual revenues of $4.0 million.
SnackNation operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Drift AI Chatbot and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
SnackNation has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Drift and Google.
SnackNation recently adopted applications including
Zoominfo Platform in 2022, PubMatic in 2022 and Index Exchange in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SnackNation’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SnackNation’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SnackNation technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.