SoulCycle
609 Greenwich Street,
New York, 10014, NY,
United States
New York, 10014, NY,
United States
1 212-787-7685
Leisure and Hospitality
SoulCycle Technographics
SoulCycle Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SoulCycle and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 SoulCycle employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SoulCycle has purchased the following applications: Adyen for Payment Processing in 2019, Greenhouse ATS for Applicant Tracking System in 2014, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SoulCycle is running and its propensity to invest more and deepen its relationship with Adyen , Greenhouse , Intertek or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SoulCycle revenues, which have grown to $112.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SoulCycle intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SoulCycle Tech Stack and Enterprise Applications
SoulCycle ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adyen | Legacy | Adyen | Payment Processing | ERP | n/a | 2019 | 2019 |
In 2019, SoulCycle implemented Adyen for Payment Processing on their website. Adyen was provisioned to manage online checkout, card payment authorization, and payment routing for SoulCycle web transactions.
The implementation used standard Payment Processing capabilities, including a merchant-facing payment gateway, hosted checkout orchestration, tokenization for card data abstraction, and integrated fraud management services. Adyen handled authorization workflows and settlement coordination consistent with online payment flow requirements.
Integration scope was explicitly focused on the SoulCycle website, providing web checkout and customer payment capture for online sales channels. Operational coverage aligned with customer-facing commerce and payments functions, feeding transactional data into finance and revenue operations for reconciliation.
Governance emphasized centralized payment configuration and PCI compliance controls, with operational ownership split between online commerce and payments operations teams. The narrative reflects a web-first Payment Processing deployment where Adyen is the primary application for SoulCycle online payments.
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SoulCycle HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2014 | 2014 |
In 2014, SoulCycle deployed Greenhouse ATS as its Applicant Tracking System to manage job postings and candidate workflows on its website. Greenhouse ATS is used to host public job listings on SoulCycle's career site and the Greenhouse hosted board at boards.greenhouse.io/soulcycle. The deployment supports talent acquisition and HR functions across SoulCycle's United States studio network.
Implementation centered on Applicant Tracking System capabilities including centralized job posting, candidate tracking, pipeline management, interview scheduling, and offer workflow orchestration, aligning standard Greenhouse ATS modules with recruiting operations. The system consolidates applications into a single candidate database accessible to HR and studio hiring managers, and it publishes vacancies directly through the Greenhouse job board to the company website. Governance emphasized recruiting process standardization and requisition approval workflows run by in-house HR and talent acquisition teams.
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Learning and Development | HCM |
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2019 | 2019 |
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SoulCycle Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, SoulCycle implemented Zoom from Zoom Video Communications as its Audio Video and Web Conferencing solution on its website. The deployment embedded Zoom meeting and webinar capabilities directly into SoulCycle's public site to support live instructor led sessions and member facing virtual events.
Configuration emphasized core Zoom functionality including video conferencing, live streaming, session recording, in meeting chat, and host controls consistent with the Audio Video and Web Conferencing category. The implementation relied on web based embedding and link based join flows, with meeting endpoints provisioned for scheduled classes and instructor sessions.
Operational coverage focused on customer engagement and class delivery workflows, aligning website class pages with Zoom session availability and instructor hosting roles. Governance changes included standardized host permissions and session scheduling practices tied to the website booking experience, and content updates to embed Zoom meeting endpoints within class pages and promotional pages.
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Collaboration | Collaboration |
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2011 | 2011 |
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SoulCycle Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2019 | 2019 |
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SoulCycle eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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SoulCycle CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2016 | 2016 |
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Customer Engagement, Customer Loyalty | CRM |
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2017 | 2017 |
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Customer Loyalty | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2011 | 2011 |
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SoulCycle ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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SoulCycle PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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SoulCycle IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at SoulCycle
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by SoulCycle Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SoulCycle IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SoulCycle digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD SoulCycle Technographics
SoulCycle is a Leisure and Hospitality organization based in United States,
with around 1500 employees and annual revenues of $112.0 million.
SoulCycle operates a diverse technology stack with applications such as
Adyen, Greenhouse ATS and Zoom,
covering areas like Payment Processing, Applicant Tracking System and Audio Video and Web Conferencing.
SoulCycle has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Adyen, Greenhouse and Zoom Video Communications.
SoulCycle recently adopted applications including
Magnite (ex Rubicon Project) in 2022, Bubble Platform in 2022 and Zoom in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SoulCycle’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SoulCycle’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SoulCycle technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.