SoundHound
5400 Betsy Ross Drive,
Santa Clara, 95054, CA,
United States
Santa Clara, 95054, CA,
United States
1 408-441-3200
Professional Services
SoundHound Technographics
SoundHound Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SoundHound and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 392 SoundHound employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SoundHound has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2013, Greenhouse ATS for Applicant Tracking System in 2018, GumGum for Artificial Intelligence Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SoundHound is running and its propensity to invest more and deepen its relationship with Intuit , Oracle , Greenhouse or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SoundHound revenues, which have grown to $45.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SoundHound intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SoundHound Tech Stack and Enterprise Applications
SoundHound ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2013 | 2013 |
In 2013, SoundHound implemented Intuit Quickbooks Enterprise as its core ERP Financial system, centralizing accounting and financial management for the company’s finance organization. The deployment established Intuit Quickbooks Enterprise as the primary record for transactional finance and reporting workflows.
The implementation configured standard ERP Financial capabilities including the general ledger, accounts payable, accounts receivable, inventory management and financial reporting. Configuration emphasized chart of accounts standardization, role based access controls and multiuser transaction workflows, with automation for recurring entries and consolidated period close reporting consistent with midmarket financial process needs.
Operational coverage focused on finance and accounting functions across SoundHound, with the platform used for transaction processing and month end close orchestration. Governance centered on user access controls, policy driven transaction approvals and alignment of monthly close procedures, and job notes indicate that QuickBooks experience was a plus for staffing, reinforcing the system as a central finance competency.
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ERP Financial | ERP |
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2018 | 2018 |
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SoundHound HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2018 | 2018 |
In 2018 SoundHound implemented Greenhouse ATS as its Applicant Tracking System. The Greenhouse ATS deployment was embedded on SoundHound's public careers site to power job listings and the online application workflow, centralizing candidate intake through the website. The implementation positioned Greenhouse ATS to support recruiting and talent acquisition business functions across the company.
Configuration emphasized core Applicant Tracking System capabilities, including job requisition posting, candidate tracking through defined interview stages, structured interview orchestration, and offer workflow management. The Greenhouse ATS instance served as the central repository for applicant data and introduced governance around hiring stages, interview scorecards, and requisition approvals, aligning recruiting processes and interview workflows. No additional named integrations were provided in source notes, so the narrative focuses on the careers site integration and operational coverage of recruiting and hiring.
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SoundHound AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, SoundHound deployed GumGum on its website. GumGum, an Artificial Intelligence Marketing application, was implemented to deliver contextual advertising, audience targeting, and on site ad delivery across SoundHound web properties, reflecting standard Artificial Intelligence Marketing capabilities such as page level content analysis, creative placement orchestration, and campaign configuration through the GumGum platform.
The deployment used a site tag to instrument web pages and surface contextual signals to GumGum for real time decisioning, with campaign controls and creative rotations managed from the GumGum console by marketing teams. Operational ownership rested with digital marketing and advertising functions, which managed targeting rules, creative scheduling, and monitoring, and governance focused on campaign level configuration and web tagging practices to control placement and data flows into the Artificial Intelligence Marketing platform.
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SoundHound Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2018 | 2018 |
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SoundHound CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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SoundHound PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Intellectual Property Management | PLM and Engineering |
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2020 | 2020 |
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SoundHound TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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SoundHound PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management | PaaS |
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2022 | 2022 |
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SoundHound IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Container Service | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at SoundHound
| First Name | Last Name | Title | Function | Department | Phone | |
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Founder & CEO | CXO | Finance | |
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CTO | CXO | Finance | |
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Vice President, Business Development | VP | Sales | |
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VP IT/Operations | VP | IT | |
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Corporate Controller | Director | Finance | |
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VP Finance & Administration | VP | Finance | |
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General Counsel and Vice President of Legal | VP | Legal | |
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Compliance Manager | Manager | Finance | |
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Legal Counsel | CXO | Legal | |
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IP Strategist | CXO | Finance | |
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Apps Being Evaluated by SoundHound Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SoundHound IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SoundHound digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD SoundHound Technographics
SoundHound is a Professional Services organization based in United States,
with around 392 employees and annual revenues of $45.0 million.
SoundHound operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Greenhouse ATS and GumGum,
covering areas like ERP Financial, Applicant Tracking System and Artificial Intelligence Marketing.
SoundHound has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Greenhouse and GumGum.
SoundHound recently adopted applications including
Zoominfo Platform in 2022, Oracle API Platform Cloud Service in 2022 and Oracle Cloud Infrastructure in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SoundHound’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SoundHound’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SoundHound technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.