Chicago, 60642, IL,
United States
Sparkrock Technographics
Sparkrock Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Sparkrock and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 75 Sparkrock employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Sparkrock has purchased the following applications: Sage Intacct for ERP Financial in 2024, Drift AI Chatbot for Chatbots and Conversational AI in 2017, Microsoft 365 for Collaboration in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Sparkrock is running and its propensity to invest more and deepen its relationship with Sage , Drift , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Sparkrock revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Sparkrock intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Sparkrock Tech Stack and Enterprise Applications
Sparkrock ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Intacct | ERP Financial | ERP | n/a | 2024 | 2024 |
In 2024, Sparkrock implemented Sage Intacct. The deployment uses Sage Intacct as the companys ERP Financial backbone surfaced via its website, provisioned as a cloud native accounting and financial management application.
Configuration centered on core financial modules including general ledger, accounts payable, accounts receivable and financial reporting, aligned to professional services billing and revenue workflows. For a 75 employee professional services firm the implementation emphasized month end close workflows, billing orchestration and role based access controls within Sage Intacct to support finance operations and transactional governance.
Operational scope is focused on finance and accounting departments supporting firmwide financial operations, with standardized chart of accounts, approval workflows and automated transaction posting to improve auditability and control. Governance changes included configuration of user roles, approval chains and financial control rules to institutionalize process discipline across accounting and operational finance.
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Sparkrock AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Sparkrock implemented Drift AI Chatbot on their website. The Drift AI Chatbot deployment provides a customer-facing conversational layer and is categorized as Chatbots and Conversational AI. The implementation is delivered as a website-embedded conversational widget, enabling real-time chat interactions, automated conversational workflows, and on-screen lead capture tailored to professional services inquiries. Deployment scope is focused on public web engagement for Sparkrock rather than internal process automation.
Configuration emphasized conversational routing, intent-based response automation, form-based lead qualification, and session handoff to human agents, reflecting common functional modules available in Drift AI Chatbot. Operational ownership aligns with customer-facing teams including sales, marketing, and support, with governance centered on scripted content, workflow configuration, and live conversation management rather than changes to backend systems. The narrative highlights a lightweight, SaaS-hosted chatbot implementation for web engagement within the Chatbots and Conversational AI category.
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Sparkrock Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Sparkrock implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is referenced on Sparkrock's website and delivers cloud-based collaboration services for the company's professional services organization, supporting email, document sharing, and team communication across approximately 75 employees.
The implementation centers on Microsoft 365 tenant configuration and typical Collaboration category capabilities, including cloud mailboxes, SharePoint and OneDrive content management, and team collaboration features such as chat and meetings. Governance and operational controls reflect standard tenant administration practices, with user provisioning, role-based access control, and centralized identity management to align collaboration access with business roles. The deployment emphasizes cloud-hosted content collaboration and communication, with Microsoft 365 serving both internal productivity needs and components exposed or referenced on the corporate website.
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Sparkrock CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2024 | 2024 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sparkrock PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Sparkrock IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Sparkrock
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Sparkrock Executives
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