Halifax, HX3 5AX,
United Kingdom
SSP Group Technographics
SSP Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SSP Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 SSP Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SSP Group has purchased the following applications: Adobe Marketo for Marketing Automation in 2014, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2016, Mimecast Email Security for Secure Email Gateways (SEGs) in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SSP Group is running and its propensity to invest more and deepen its relationship with Adobe Systems , PathFactory , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SSP Group revenues, which have grown to $300.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SSP Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SSP Group Tech Stack and Enterprise Applications
SSP Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Marketo | Marketing Automation | CRM | n/a | 2014 | 2014 |
In 2014, SSP Group implemented Adobe Marketo as a Marketing Automation solution. The implementation was centered on the company website, using Adobe Marketo to instrument web forms, landing pages, and behavioral tracking for digital lead capture and campaign orchestration. Adobe Marketo was configured to support email marketing, automated nurture flows, segmentation, and workflow automation to centralize campaign execution.
The deployment oriented marketing and demand generation functions around a central Marketing Automation platform, enabling standardized lead lifecycle management and campaign governance across SSP Group's UK web presence. Configuration emphasized form-based capture, lead scoring, dynamic content, and automated nurture workflows consistent with Marketing Automation best practices, with analytics instrumentation tied to web activity. Governance focused on campaign approval workflows and data segmentation rules to align digital channel operations with the marketing organization.
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Marketing Automation | CRM |
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2015 | 2015 |
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SSP Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
In 2016, SSP Group implemented Microsoft Azure Cloud Services for Application Hosting and Computing Services to host and serve its public website. SSP Group Microsoft Azure Cloud Services Application Hosting and Computing Services supports the companys customer-facing digital content delivery and web application presence.
The implementation leverages both platform and infrastructure capabilities common to Application Hosting and Computing Services, using platform as a service web hosting for the application tier, virtual machine compute for specialty workloads, and object storage for media and site assets. Managed load balancing, autoscaling and a content delivery network were employed to stabilize traffic patterns and accelerate page delivery across the web estate.
Operational coverage spans web operations, marketing content delivery and central IT, with cloud subscription governance, role based access control, monitoring and centralized logging configured to support ongoing site reliability. Microsoft Azure Cloud Services is used directly on the SSP Group website to provide hosting, compute and content delivery for its public web presence.
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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SSP Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mimecast | Legacy | Mimecast Email Security | Secure Email Gateways (SEGs) | CyberSecurity | n/a | 2016 | 2016 |
In 2016, SSP Group implemented Mimecast Email Security. Mimecast Email Security, categorized as Secure Email Gateways (SEGs), is used on their website and forms the primary external email security control for the organization.
The deployment focused on core Secure Email Gateways (SEGs) capabilities, including inbound and outbound email filtering, spam and malware protection, and URL protection and rewriting consistent with SEG functionality. Configuration work centered on policy templates, quarantine workflows, and administrative controls through the Mimecast console, with standard SEG operational features applied to corporate mail streams.
Operational coverage includes SSP Group’s corporate email environment serving the United Kingdom headquartered organization, with primary administration aligned to IT and information security functions and operational ties to corporate communications. Governance was structured around centralized policy enforcement and role based administration in the Mimecast console, with documented incident triage and email release workflows to align security operations and user support processes.
The narrative reflects an implemented Secure Email Gateways (SEGs) capability via Mimecast Email Security as observed on SSP Group’s public website, with implementation emphasis on SEG module configuration, centralized governance, and operational alignment to IT and security teams.
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IT Decision Makers and Key Stakeholders at SSP Group
Apps Being Evaluated by SSP Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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