SuperAwesome
111 Buckingham Palace Rd,
London, SW1W 0SR,
United Kingdom
London, SW1W 0SR,
United Kingdom
44 20 3668-6677
Professional Services
SuperAwesome Technographics
SuperAwesome Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SuperAwesome and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 SuperAwesome employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SuperAwesome has purchased the following applications: Tipalti Invoice Management and Bill Processing System for AP Automation in 2018, Hubspot Live Chat for Chatbots and Conversational AI in 2021, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SuperAwesome is running and its propensity to invest more and deepen its relationship with Tipalti , Oracle , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SuperAwesome revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SuperAwesome intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SuperAwesome Tech Stack and Enterprise Applications
SuperAwesome ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tipalti | Legacy | Tipalti Invoice Management and Bill Processing System | AP Automation | ERP | n/a | 2018 | 2018 |
In 2018, SuperAwesome deployed Tipalti Invoice Management and Bill Processing System to provide AP Automation for its Finance organization. The Tipalti Invoice Management and Bill Processing System is surfaced on the company website and serves the accounts payable and bill processing needs of the UK based professional services firm with roughly 250 employees.
The implementation focused on core invoice management and bill processing workflows, including centralized supplier invoice intake, invoice validation and coding, automated routing for approvals, and exception handling consistent with AP Automation practices. Configuration centered on role based access controls, approval hierarchies and invoice lifecycle tracking to standardize bill processing across business units.
Operational coverage emphasized the Finance and Accounts Payable functions, consolidating invoice handling and bill posting for the company, and exposing vendor-facing invoice submission through the corporate site. Governance work established standardized invoice approval procedures and defined operational responsibilities for invoice review, escalation, and record retention to support ongoing AP control and auditability.
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ERP Financial | ERP |
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2018 | 2018 |
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SuperAwesome AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021 SuperAwesome implemented Hubspot Live Chat on its public website. Hubspot Live Chat is deployed as a web widget and is positioned within SuperAwesome's Chatbots and Conversational AI footprint to capture visitor intent and surface inbound inquiries for marketing and customer support.
Configuration centers on chat routing, canned responses, and automated lead capture, with Hubspot Live Chat persisting conversation transcripts and captured contact data directly in HubSpot contact timelines for agent follow up. The implementation leverages conversational workflows common to Chatbots and Conversational AI, including session handoff to human agents and context persistence across visits.
Operational ownership resides with marketing and customer support teams, who use the Hubspot Live Chat interface to triage inquiries, create follow up tasks, and manage conversation governance. Rollout was scoped to the corporate website channel, with analytics and conversation logs instrumented for ongoing tuning and process improvement.
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SuperAwesome Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, SuperAwesome implemented Zoom for Audio Video and Web Conferencing. Zoom is embedded on the SuperAwesome website and serves as the primary virtual meeting platform for both internal collaboration and client-facing sessions.
The implementation of Zoom included standard conferencing capabilities such as video meetings, screen sharing, in-meeting chat, scheduled sessions, webinar-style broadcasts, and cloud recording. Zoom meeting links and join workflows are surfaced on the corporate site to simplify external participant access while internal users leverage the same platform for team meetings and client demonstrations.
Operational coverage spans customer-facing professional services workflows and cross-functional internal collaboration across the organization. Governance practices emphasize meeting access controls, authentication for external joins, and recording management to align conferencing use with corporate communication policies.
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2020 | 2020 |
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SuperAwesome CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing, Sales Engagement | CRM |
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2020 | 2020 |
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CRM | CRM |
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2020 | 2020 |
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Customer Analytics | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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SuperAwesome ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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SuperAwesome TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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SuperAwesome PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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SuperAwesome IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Cloud Storage | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at SuperAwesome
| First Name | Last Name | Title | Function | Department | Phone | |
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Financial Controller | Director | Finance | |
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Billing & Credit Manager | Manager | Finance | |
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Finance Director | Director | Finance | |
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Head Of Global Sales | Director | Finance | |
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Account Manager | Manager | Sales | |
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Head Of Account Management, EMEA | Director | Finance | |
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Operations Manager | Manager | Finance | |
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Apps Being Evaluated by SuperAwesome Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from SuperAwesome IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the SuperAwesome digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD SuperAwesome Technographics
SuperAwesome is a Professional Services organization based in United Kingdom,
with around 250 employees and annual revenues of $40.0 million.
SuperAwesome operates a diverse technology stack with applications such as
Tipalti Invoice Management and Bill Processing System, Hubspot Live Chat and Zoom,
covering areas like AP Automation, Chatbots and Conversational AI and Audio Video and Web Conferencing.
SuperAwesome has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Tipalti, HubSpot and Zoom Video Communications.
SuperAwesome recently adopted applications including
Hubspot Live Chat in 2021, Salesforce CRM Analytics (formerly Einstein Analytics) in 2021 and FreshDesk Customer Support in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of SuperAwesome’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates SuperAwesome’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete SuperAwesome technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.