Cheltenham, GL51 9NW,
United Kingdom
SuperGroup Technographics
SuperGroup Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SuperGroup and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 SuperGroup employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SuperGroup has purchased the following applications: Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SuperGroup is running and its propensity to invest more and deepen its relationship with Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SuperGroup revenues, which have grown to $745.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SuperGroup intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SuperGroup Tech Stack and Enterprise Applications
SuperGroup IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
In 2019, SuperGroup began using Microsoft Azure Cloud Services to host its public website and storefront. This places Microsoft Azure Cloud Services squarely within SuperGroup's Application Hosting and Computing Services layer for customer facing web infrastructure.
The implementation centers on cloud compute and scalable web hosting, object storage for media assets, content delivery integration for global page performance, SSL termination, and autoscaling to handle traffic variability. Configuration work included environment segmentation for production and non production deployments, centralized logging and monitoring, and orchestration of application deployments to support continuous releases.
Integration is explicitly tied to SuperGroup's website, supporting the ecommerce front end, content management workflows, and API endpoints for session and personalization services. Network and DNS configuration were handled at the cloud layer to route traffic to the hosted storefront, while cloud based monitoring and alerting provide operational visibility for web operations.
Governance emphasized cloud resource tagging, role based access controls, and release orchestration aligned with engineering and digital teams in the United Kingdom. Operational processes reorganized around platform provisioning and web release cycles to sustain the Application Hosting and Computing Services footprint without naming external implementation partners.
|
IT Decision Makers and Key Stakeholders at SuperGroup
Apps Being Evaluated by SuperGroup Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||