Scottsdale, 85260, AZ,
United States
SuperShuttle Technographics
SuperShuttle Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by SuperShuttle and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2140 SuperShuttle employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that SuperShuttle has purchased the following applications: Microsoft 365 for Collaboration in 2015, Hubspot CRM for CRM in 2018, OneTrust Cookie Consent for Governance, Risk and Compliance in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems SuperShuttle is running and its propensity to invest more and deepen its relationship with Microsoft , HubSpot , FullStory or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing SuperShuttle revenues, which have grown to $16.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for SuperShuttle intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SuperShuttle Tech Stack and Enterprise Applications
SuperShuttle Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, SuperShuttle implemented Microsoft 365 to support Collaboration requirements. The Microsoft 365 deployment is surfaced on their public website, indicating the cloud Collaboration tenant is used in site-level content or user-facing workflows.
Microsoft 365 is deployed as a cloud-hosted Collaboration suite providing centralized email, document management and team communication, with typical components including Exchange Online, SharePoint Online and Microsoft Teams. SuperShuttle Microsoft 365 Collaboration supports corporate communications and document-centric workflows, and aligns with tenant-level administration, identity-driven user provisioning and content governance practices common to Microsoft 365 deployments.
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SuperShuttle CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2018 | 2018 |
In 2018, SuperShuttle implemented HubSpot CRM. The deployment centered on embedding HubSpot on the corporate website to capture inbound booking and inquiry traffic and to centralize contact and lead data within HubSpot CRM.
The implementation configured core CRM capabilities consistent with the CRM category, including contact management, web form lead capture, site tracking for visitor attribution, marketing email workflows, deal pipeline configuration, and ticketing for customer support. HubSpot CRM was used to standardize record schemas and to create staged sales and marketing workflows for lead qualification and follow up.
Operational coverage focused on marketing and sales functions, with website lead flows synchronized into HubSpot CRM contact records to enable coordinated outreach and pipeline management. The architecture relied on HubSpot deployment on the public website as the primary ingestion point for digital leads, feeding a single customer record store for downstream sales activity.
Governance centered on centralized contact record stewardship, lead routing rules, and standardized workflow ownership between marketing and sales. Implementation documentation emphasized consistent form fields and tracking parameters to ensure reliable attribution and operational handoffs into HubSpot CRM.
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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SuperShuttle TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneTrust | Legacy | OneTrust Cookie Consent | Governance, Risk and Compliance | TRM | n/a | 2018 | 2018 |
In 2018, SuperShuttle implemented OneTrust Cookie Consent on their website to manage online privacy and consent. SuperShuttle implemented OneTrust Cookie Consent to support Governance, Risk and Compliance controls for web privacy and consent management, aligning the application with privacy, legal and digital operations functions.
The deployment centers on web-level configuration of the OneTrust Cookie Consent platform, including cookie scanning and categorization, configurable consent banners, a customer-facing preference center, and consent record capture for auditability. Operational coverage is focused on the company website and digital channels, impacting privacy governance, marketing cookie controls, and web operations workflows, with centralized policy configuration and consent governance enforced through the OneTrust Cookie Consent implementation.
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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SuperShuttle IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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SD-WAN | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at SuperShuttle
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Apps Being Evaluated by SuperShuttle Executives
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