Symetrix
6408 216th Street SW,
Mountlake Terrace, 98043, WA,
United States
Mountlake Terrace, 98043, WA,
United States
1 425-778-7728
Communications
Symetrix Technographics
Symetrix Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Symetrix and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Symetrix employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Symetrix has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2010, Microsoft 365 for Collaboration in 2016, Oracle Netsuite Bronto Marketing Platform for Marketing Automation in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Symetrix is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Sinch or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Symetrix revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Symetrix intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Symetrix Tech Stack and Enterprise Applications
Symetrix ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2010 | 2010 |
In 2010, Symetrix implemented Oracle NetSuite ERP as its ERP Financial system to centralize core accounting processes. The deployment used Oracle NetSuite ERP as a cloud SaaS service to provide a unified transactional and reporting platform for finance and accounting functions at the company.
The implementation focused on standard financial modules including general ledger, accounts payable, accounts receivable, fixed asset accounting, cash management, and financial reporting, with configuration of a standardized chart of accounts and period close workflows. Operational coverage centered on the finance and accounting teams, with role based access controls and approval routing configured to enforce month end close and payment authorizations, and governance established around financial process ownership and reconciliation routines.
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Symetrix Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Symetrix deployed Microsoft 365 as its Collaboration platform. Symetrix Microsoft 365 Collaboration supports communications and internal productivity across the company’s 40 employees in the United States.
The implementation consolidated core Microsoft 365 capabilities including Exchange Online for corporate email, SharePoint Online for document management and intranet, OneDrive for personal file sync, Microsoft Teams for chat and meetings, and Office applications for content creation. Configuration emphasized mailbox and document permission settings, shared team sites, and group calendaring to streamline internal workflows. Standard Collaboration features such as co-authoring, version history, and presence were applied to reduce content duplication and accelerate cross‑functional work.
The Microsoft 365 footprint is visible on Symetrix’s public website, indicating tenant-level provisioning for corporate email and authentication tied to the company domain. Operational coverage was company-wide, supporting communications and internal operations across the organization. Access patterns accommodated both office and remote users to maintain continuity of collaboration activities.
Governance used Microsoft 365 native identity and permission controls to centralize account management, document sharing policies, and retention settings. Administrative controls and role separation were applied to balance centralized tenant management with user-level self-service for collaboration and file sharing.
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Symetrix CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Netsuite Bronto Marketing Platform | Marketing Automation | CRM | n/a | 2017 | 2017 |
In 2017, Symetrix implemented Oracle Netsuite Bronto Marketing Platform on its website. The deployment positioned Oracle Netsuite Bronto Marketing Platform as the central Marketing Automation application to manage outbound email campaigns, on site engagement, and contact segmentation for the 40 person communications firm in the United States.
Configuration work emphasized campaign management, email template libraries, subscriber list segmentation, automated drip workflows, and web tracking pixels for behavioral triggers. Oracle Netsuite Bronto Marketing Platform was configured with segment builders, automation workflows, and suppression rules consistent with Marketing Automation functional patterns to support recurring campaign orchestration and message personalization.
Integration focus was limited to embedding campaign assets and tracking into the company website to enable web triggered messaging and email delivery tied to site interactions. Operational coverage centered on marketing and demand generation functions, with the platform serving as the primary marketing operations tool used by the company marketing team.
Governance and process changes included establishing campaign approval workflows, consent and opt out handling within the application, and scheduled send windows and list hygiene procedures to align email practices with compliance and deliverability requirements.
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Symetrix PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Transactional Email | PaaS |
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2013 | 2013 |
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Symetrix IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Symetrix CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
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Identity and Access Management (IAM) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
|
2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Symetrix
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Managing Director of Global Sales & Marketing | Director | Marketing | |
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Vice President of Manufacturing | VP | Operations | |
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Controller | Director | Finance | |
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Apps Being Evaluated by Symetrix Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Symetrix IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Symetrix digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Symetrix Technographics
Symetrix is a Communications organization based in United States,
with around 40 employees and annual revenues of $5.0 million.
Symetrix operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Microsoft 365 and Oracle Netsuite Bronto Marketing Platform,
covering areas like ERP Financial, Collaboration and Marketing Automation.
Symetrix has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Microsoft.
Symetrix recently adopted applications including
Google Identity Platform in 2020, Oracle Netsuite Bronto Marketing Platform in 2017 and Microsoft 365 in 2016,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Symetrix’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Symetrix’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Symetrix technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.