Saffron Walden, CB10 1EH,
United Kingdom
Tela Technographics
Tela Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Tela and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Tela employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Tela has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Oracle Moat for Marketing Analytics in 2020, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Tela is running and its propensity to invest more and deepen its relationship with Google , Oracle , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Tela revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Tela intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Tela Tech Stack and Enterprise Applications
Tela Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Tela implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The deployment established a cloud first collaboration layer for the 10 employee professional services firm based in the United Kingdom.
Implementation centered on core Google Workspace (Formerly Google G-Suite) capabilities including Gmail for business email, Calendar for scheduling, Drive for centralized cloud storage, Docs and Sheets for document collaboration, and Meet for video conferencing. Configuration work emphasized centralized administration through the Google Admin console with user provisioning, group management, and mobile device synchronization to support remote and client facing staff.
Operational coverage spans firm wide business functions such as client delivery, internal communications, and document management. Public site references indicate Tela uses Google Workspace components within its external presence, aligning the Collaboration platform with both customer facing and internal workflows.
Governance was structured around domain level access controls and sharing policies, with role based account configurations and group permissions to manage client data and internal documents. Routine administrative processes are expected to include account lifecycle management, email routing, and Drive sharing policy enforcement aligned to Collaboration category operational practices.
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Tela CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Moat | Marketing Analytics | CRM | n/a | 2020 | 2020 |
In 2020, Tela implemented Oracle Moat on its website. Tela, a United Kingdom professional services firm with about 10 employees, deployed Oracle Moat as part of its Marketing Analytics stack to capture third party measurement for web and digital advertising channels. The Oracle Moat implementation is web based and instrumented across site pages to collect viewability and attention signals for marketing measurement.
Functional capabilities implemented align with common Marketing Analytics use cases, including viewability measurement, attention analytics, and invalid traffic detection, delivered through Oracle Moat's page level instrumentation and tag configuration. Operational scope is focused on digital marketing and campaign measurement within Tela's web presence, with governance centered on tag management and measurement policy for the marketing function. The deployment emphasizes application level measurement and external verification for marketing analytics, with data flowing from site instrumentation into Oracle Moat for analysis.
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Marketing Automation | CRM |
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2022 | 2022 |
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Tela IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Tela implemented Google Cloud Platform (GCP) for Application Hosting and Computing Services to host and deliver its public website and related web assets. The deployment centers on web hosting and content delivery, with the Google Cloud Platform (GCP) footprint aligned to typical hosting capabilities such as compute for site runtime, object storage for assets, CDN style edge delivery, encrypted transport and platform identity and access controls for administrative access.
Operationally the implementation covers the company website and associated content workflows managed by a small centralized team, reflecting Tela's professional services scale. Governance is organized around platform access controls, basic monitoring and logging, and automated deployment patterns for site updates, using standard Application Hosting and Computing Services functional constructs rather than bespoke infrastructure components.
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Tela
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Apps Being Evaluated by Tela Executives
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