textPlus
13160 Mindanao Way,
Marina del Rey, 90292, CA,
United States
Marina del Rey, 90292, CA,
United States
1 805-879-1800
Leisure and Hospitality
textPlus Technographics
textPlus Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by textPlus and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 textPlus employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that textPlus has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2011, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, OpenX OpenAudience for Digital Advertising Platform in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems textPlus is running and its propensity to invest more and deepen its relationship with Intuit , Google , OpenX Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing textPlus revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for textPlus intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
textPlus Tech Stack and Enterprise Applications
textPlus ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2011 | 2011 |
In 2011, textPlus implemented Intuit Quickbooks Enterprise as its ERP Financial application. The deployment established a centralized financial system for the 50-employee Leisure and Hospitality company in the United States, formalizing accounting workflows under the Controller's mandate.
Configuration emphasized core ERP Financial capabilities including the general ledger, accounts payable, accounts receivable, expense management, vendor ledger controls and managerial reporting. The Controller developed and shaped the chart of accounts and expense categorization framework, and created reporting templates and reconciliations that paired Intuit Quickbooks Enterprise outputs with Excel for analysis. Recurring transaction automation and standardized vendor payment workflows were configured to reduce manual posting and improve consistency of financial data.
Operational scope covered finance, vendor management and cross-company expense oversight, with the Controller leading process implementation, staff training and approval governance to embed consistent routines across teams. The implementation centralized transactional finance and reporting into Intuit Quickbooks Enterprise, enabling consolidated financial views and routine export-based analytics. Governance focused on expense policy enforcement and vendor relationship management driven by the Controller role.
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textPlus Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, textPlus deployed Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment serves a roughly 50 person United States headquartered leisure and hospitality business and is provisioned as a cloud hosted SaaS suite accessible via web and mobile clients. Google Workspace (Formerly Google G-Suite) is used to centralize core collaboration functions including enterprise email, calendaring, Drive file storage, Docs co editing, Sheets, Slides, and Meet video conferencing.
Configuration and operational scope emphasize centralized user provisioning through the Google Admin console and standard admin controls for account, device, and data access management, applied across product, support, marketing, and corporate teams. Operational coverage focuses on day to day communications, document collaboration, meeting orchestration, and shared drive workflows, with Collaboration capabilities such as group mail lists and admin audit logging supporting governance and routine workflows. The implementation follows a cloud native collaboration architecture, with browser and mobile access for employees and administration managed through Google Workspace (Formerly Google G-Suite).
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textPlus CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OpenX Software | Legacy | OpenX OpenAudience | Digital Advertising Platform | CRM | n/a | 2021 | 2021 |
In 2021, textPlus deployed OpenX OpenAudience as its Digital Advertising Platform on its public website. The deployment uses OpenX OpenAudience to centralize audience segment management and programmatic activation for display and mobile inventory. Implementation relied on client side tag integration embedded across site pages and a segment configuration layer that maps user behavior signals to audience definitions. This deployment targets marketing and ad operations workflows to support audience based monetization and campaign activation.
OpenX OpenAudience was configured to manage core capabilities typical of a Digital Advertising Platform, including audience segmentation, targeting parameters, frequency management, and campaign reporting. The implementation included site level tag governance and consent coordination to control data capture and activation across programmatic channels. Operational coverage is focused on textPlus web properties, with marketing and monetization teams owning taxonomy, segment updates, and ongoing configuration.
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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textPlus IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2008 | 2008 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at textPlus
| First Name | Last Name | Title | Function | Department | Phone | |
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Founder & CEO | CXO | Finance | |
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President & COO | CXO | Finance | |
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Founder & President | CXO | Finance | |
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Controller | Director | Finance | |
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Apps Being Evaluated by textPlus Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from textPlus IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the textPlus digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD textPlus Technographics
textPlus is a Leisure and Hospitality organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
textPlus operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Google Workspace (Formerly Google G-Suite) and OpenX OpenAudience,
covering areas like ERP Financial, Collaboration and Digital Advertising Platform.
textPlus has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Google and OpenX Software.
textPlus recently adopted applications including
OpenX OpenAudience in 2021, PubMatic in 2021 and Index Exchange in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of textPlus’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates textPlus’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete textPlus technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.