AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Thayer Media Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2014 2014
Content Delivery Network IaaS 2022 2022
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Choozle Legacy Choozle Omnichannel Digital Advertising Platform CRM n/a 2019 2019 In 2019, Thayer Media implemented Choozle Omnichannel to bring programmatic media buying in house for its client advertising and marketing services. The US based deployment used Choozle Omnichannel, a Digital Advertising Platform, as the central technology to plan and execute programmatic display and video media on behalf of clients. The implementation configured core programmatic workflows typical of a Digital Advertising Platform, including campaign management, audience targeting and segmentation, bid and budget controls, optimization rules, creative trafficking, and campaign reporting. Choozle Omnichannel was used to consolidate campaign setup, frequency and pacing controls, and analytics into a single operational pane. Operationally the effort shifted media buying ownership to Thayer Media's advertising and marketing delivery teams, aligning campaign planning and execution into agency workflows and client servicing processes across the United States. The project emphasized centralized campaign orchestration and internal campaign governance to support repeatable buying practices and client reporting. Governance changes included centralization of campaign management and internal handoffs for creative approval and performance monitoring. According to Choozle's published case study, the implementation delivered 10 to 30 percent higher quality website visits and 15 to 50 percent CPM savings.
Tag Management CRM 2021 2021
IT Decision Makers and Key Stakeholders at Thayer Media
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Thayer Media Executives
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FAQ - APPS RUN THE WORLD Thayer Media Technographics

Thayer Media is a Professional Services organization based in United States, with around 20 employees and annual revenues of $4.0 million.

Thayer Media operates a diverse technology stack with applications such as Microsoft Azure Cloud Services, Microsoft 365 and Choozle Omnichannel, covering areas like Application Hosting and Computing Services, Collaboration and Digital Advertising Platform.

Thayer Media has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft and Choozle.

Thayer Media recently adopted applications including Cloudflare CDN in 2022, Google Tag Manager in 2021 and Choozle Omnichannel in 2019, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Thayer Media’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Thayer Media’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Thayer Media technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.