Secaucus, 07094-3688, NJ,
United States
The Hartz Mountain Corporation Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by The Hartz Mountain Corporation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 The Hartz Mountain Corporation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Hartz Mountain Corporation has purchased the following applications: Rackspace Cloud for Application Hosting and Computing Services in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, Crowdly for Customer Engagement in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Hartz Mountain Corporation is running and its propensity to invest more and deepen its relationship with Rackspace Technology , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Hartz Mountain Corporation revenues, which have grown to $860.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Hartz Mountain Corporation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Crowdly | Legacy | Crowdly | Customer Engagement | CRM | n/a | 2021 | 2021 |
In 2021, The Hartz Mountain Corporation implemented Crowdly to launch the Hartz Insiders program, using Crowdly as a Customer Engagement application to manage marketing driven product sampling research and advocacy targeting millennial pet owners in the United States. The program established a direct channel for recruitment, mission assignment, and social amplification to support Hartz marketing objectives and consumer insights collection.
The deployment configured community recruitment and mission management workflows, sample distribution orchestration, user generated content capture, and reporting capabilities consistent with Customer Engagement implementations. Crowdly was used to orchestrate missions, collect structured product feedback from participants, and aggregate UGC for social amplification and qualitative research analysis.
Operational ownership resided with Hartz marketing and consumer insights functions, focusing program activity across the United States and aligning missions to millennial pet owner segments to drive brand advocacy. The Hartz Insiders program produced approximately 19,000 Insiders, a 56% average mission conversion rate, more than 22,000 pieces of UGC, and over 3 million organic reach per quarter as reported.
Program governance emphasized mission level workflows, content moderation, and metrics tracking to support ongoing sampling research and advocacy campaigns, with UGC and mission conversion data feeding marketing and product decision processes. Crowdly Customer Engagement served as the central platform for these community driven sampling and advocacy activities.
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2015 | 2015 |
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Personalization and Product Recommendations | eCommerce |
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2013 | 2013 |
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