The Motley Fool
2000 Duke St,
Alexandria, 22314, VA,
United States
Alexandria, 22314, VA,
United States
1 703-838-3665
Banking and Financial Services
The Motley Fool Technographics
The Motley Fool Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Motley Fool and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 623 The Motley Fool employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Motley Fool has purchased the following applications: Apple Pay for Payment Processing in 2022, Namely Benefits for Benefits Administration in 2018, GumGum for Artificial Intelligence Marketing in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Motley Fool is running and its propensity to invest more and deepen its relationship with Apple , Namely , Workstream or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Motley Fool revenues, which have grown to $145.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Motley Fool intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Motley Fool Tech Stack and Enterprise Applications
The Motley Fool ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022, The Motley Fool Holdings enabled Apple Pay on its website as a Payment Processing option. Apple Pay was integrated into the public checkout to provide a native mobile and web payment method for customers, embedding Apple Pay buttons and merchant validation flows in the storefront. The implementation leverages Apple Pay and Payment Processing capabilities to tokenize card credentials and shift card storage and authentication to the Apple ecosystem, reducing the site s handling of raw payment data.
Deployment followed a web payment integration pattern, using client side merchant session establishment and browser based authorization flows to connect site checkout interactions to Apple Pay authorization. The work left order management and invoicing inside the site commerce workflow while routing payment capture through Apple Pay, impacting payments and customer billing functions on the website. Governance emphasis was on secure merchant validation, front end checkout testing, and maintaining PCI aligned handling of payment tokens during the rollout.
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The Motley Fool HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Namely | Legacy | Namely Benefits | Benefits Administration | HCM | n/a | 2018 | 2018 |
In 2018, The Motley Fool Holdings implemented Namely Benefits to centralize HR, payroll, and benefits processes. The deployment established Namely Benefits as the primary platform for employee lifecycle management across core HR and payroll functions.
Namely Benefits was configured to consolidate employee records, payroll processing workflows, benefits enrollment and eligibility management, and onboarding workflows. Configuration emphasized benefits administration automation and self service enrollment to streamline benefit elections and new hire setup.
The deployment covered the company's office in Alexandria, VA and its international offices, unifying HR and payroll functions across sites. The solution positioned Benefits Administration within Namely Benefits, reducing manual payroll work and streamlining benefits management across locations.
Governance centralized benefits administration and standardized enrollment workflows, enabling HR to shift from transactional tasks to strategic work. The implementation improved onboarding processes and increased employee satisfaction with HR systems, while freeing HR capacity to focus on higher value activities.
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Contingent Labor Management | HCM |
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2024 | 2024 |
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Recruiting Chatbot | HCM |
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2024 | 2024 |
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Talent Management | HCM |
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2017 | 2017 |
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The Motley Fool AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2018 | 2018 |
In 2018 The Motley Fool Holdings implemented GumGum on its website as a targeted deployment of the GumGum platform in the Artificial Intelligence Marketing category. The implementation was executed at site level to enable contextual advertising and visual intelligence capabilities across digital properties, aligning the application directly with the companys marketing and advertising functions.
GumGum was configured to operate as a lightweight web tag to deliver contextual ad placement, page level content analysis, and creative optimization, consistent with typical Artificial Intelligence Marketing workflows. Operational responsibility was placed with the marketing team, who governed inventory rules and content suitability and incorporated GumGum outputs into existing editorial publishing and ad operations workflows.
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The Motley Fool Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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The Motley Fool Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2022 | 2022 |
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Enterprise Content Management | Content Management |
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2020 | 2020 |
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The Motley Fool CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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The Motley Fool IT Asset Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management | IT Asset Management |
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2021 | 2022 |
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The Motley Fool ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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IT Service Management | ITSM |
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2018 | 2018 |
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The Motley Fool TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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The Motley Fool PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management, iPaaS (Integration Platform as a Service) | PaaS |
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2020 | 2020 |
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Test Automation Platform | PaaS |
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2023 | 2023 |
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The Motley Fool IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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The Motley Fool CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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Vulnerability Management | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at The Motley Fool
| First Name | Last Name | Title | Function | Department | Phone | |
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CISO | CXO | IT | |
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Head of Cybersecurity Operations | Director | IT | |
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Director of Application Security | Director | IT | |
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Director of IT | Director | IT | |
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Director of Information Technology | Director | IT | |
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Director, Data Architecture & Governance | Director | IT | |
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Chief Technology Officer | CXO | IT | |
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Apps Being Evaluated by The Motley Fool Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from The Motley Fool IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the The Motley Fool digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD The Motley Fool Technographics
The Motley Fool is a Banking and Financial Services organization based in United States,
with around 623 employees and annual revenues of $145.0 million.
The Motley Fool operates a diverse technology stack with applications such as
Apple Pay, Namely Benefits and GumGum,
covering areas like Payment Processing, Benefits Administration and Artificial Intelligence Marketing.
The Motley Fool has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Apple, Namely and GumGum.
The Motley Fool recently adopted applications including
Worksuite Contingent Workforce Management in 2024, Braintrust AI Recruiter in 2024 and SmartBear Reflect in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of The Motley Fool’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates The Motley Fool’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete The Motley Fool technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.