Bengaluru, 560004,
India
The Serai Resorts India Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by The Serai Resorts India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 The Serai Resorts India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Serai Resorts India has purchased the following applications: Google Hosted Libraries for Content Delivery Network in 2017, DotCMS for Content Management in 2013, Simplotel Guest Connect for Marketing Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Serai Resorts India is running and its propensity to invest more and deepen its relationship with Google , DotCMS , Simplotel or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Serai Resorts India revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Serai Resorts India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Legacy | Google Hosted Libraries | Content Delivery Network | IaaS | n/a | 2017 | 2017 |
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| DotCMS | Legacy | DotCMS | Content Management | Content Management | n/a | 2013 | 2013 | ||
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|
|
Web Content Management | Content Management |
|
2014 | 2014 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Simplotel | Legacy | Simplotel Guest Connect | Marketing Automation | CRM | n/a | 2019 | 2019 | In 2019, The Serai Resorts India deployed Simplotel Guest Connect as part of a Simplotel ecommerce solution to strengthen digital marketing and direct booking channels. Simplotel Guest Connect, a Marketing Automation application, was configured to enable automated outreach and accelerated online campaigns that directly targeted website engagement and booking conversion, with website engagement reported to have doubled at launch. The implementation centered on integration with the resort website and the Simplotel ecommerce booking flow, enabling email automation, campaign orchestration, and onsite engagement tooling tied to booking pathways. Operational scope focused on the marketing and reservations teams and online channels, and governance shifted toward centralized campaign workflows and automated customer outreach to reduce manual campaign execution and sustain accelerated online campaigns. |
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| Date | Company | Status | Vendor | Product | Category | Market |
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