Huntsville, 35801, AL,
United States
The Visible Brand Technographics
The Visible Brand Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by The Visible Brand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 The Visible Brand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that The Visible Brand has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Oracle NetSuite CRM for CRM in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Visible Brand is running and its propensity to invest more and deepen its relationship with Google , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Visible Brand revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Visible Brand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
The Visible Brand Tech Stack and Enterprise Applications
The Visible Brand Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, The Visible Brand implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. Google Workspace (Formerly Google G-Suite) is used as the company wide cloud collaboration suite for a 20 person communications firm based in the United States, providing core services such as hosted email, calendar, shared drives, document and spreadsheet editing, and video conferencing.
The deployment is centered on a single domain tenancy managed through the Google Admin console, with administrative controls for user provisioning, group membership, and access policies aligned to small business operations. Functional modules in use include Gmail, Google Drive, Google Docs, Google Sheets, Google Slides, Google Calendar, and Google Meet, with typical category aligned capabilities such as centralized account administration, mobile device management settings, and shared drive collaboration workflows supporting internal communications and client facing correspondence across departments.
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The Visible Brand CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2013 | 2013 |
In 2013, The Visible Brand implemented Oracle NetSuite CRM as its CRM to centralize customer and prospect data for a United States communications firm of roughly 20 employees. The deployment consolidated contact management, opportunity tracking, activity logs, and standard reporting into Oracle NetSuite CRM, with configuration focused on small business sales workflows and role based access control aligned to sales and account management responsibilities. The implementation emphasized lead to opportunity progression, pipeline stages, and activity automation such as task sequencing and reminders, while contact segmentation supported marketing outreach and client renewal workflows. Operational coverage included sales, marketing and client services, and governance centered on data ownership, duplicate record rules, periodic data hygiene procedures, and documented workflows to standardize handoffs and user behavior across the organization.
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IT Decision Makers and Key Stakeholders at The Visible Brand
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Owner | CXO | Finance | |
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Apps Being Evaluated by The Visible Brand Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||