Toyota Ha Dong Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Toyota Ha Dong and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Toyota Ha Dong employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Toyota Ha Dong has purchased the following applications: JavaScript for Apps Development in 2023, PiAds for Marketing Analytics in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Toyota Ha Dong is running and its propensity to invest more and deepen its relationship with Oracle , PiAds , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Toyota Ha Dong revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Toyota Ha Dong intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | JavaScript | Apps Development | PaaS | n/a | 2023 | 2023 |
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| PiAds | Legacy | PiAds | Marketing Analytics | CRM | n/a | 2023 | 2023 | In 2023, Toyota Ha Dong implemented PiAds on their website to capture marketing and advertising metrics and on site lead activity. PiAds is deployed as their Marketing Analytics application, providing centralized web event tracking, campaign attribution workflows, and dashboarded reporting to support marketing and sales functions. The deployment emphasizes lightweight client side instrumentation to minimize impact on page performance while surfacing conversion and audience signals. Implementation reflects a site level scope for a small professional services organization, with configuration focused on page view and conversion event capture, goal definition, and audience segmentation to inform campaigns. PiAds collects and processes event level data from the website and delivers role based dashboards used by the marketing lead and the sales contact team. Governance is managed internally by Toyota Ha Dong, with a controlled rollout on the public site and operational routines for tagging updates and campaign measurement. | |
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Tag Management | CRM |
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2023 | 2023 |
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