TradeFin
335, Madison Avenue, 3rd Floor,
New York, 10017, NY,
United States
New York, 10017, NY,
United States
n/a
Professional Services
TradeFin Technographics
TradeFin Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by TradeFin and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 TradeFin employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that TradeFin has purchased the following applications: Oracle Blockchain Platform for Blockchain Platform in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, Customer.io for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems TradeFin is running and its propensity to invest more and deepen its relationship with Oracle , Google , Peaberry Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing TradeFin revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for TradeFin intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
TradeFin Tech Stack and Enterprise Applications
TradeFin Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Blockchain Platform | Blockchain Platform | Blockchain | n/a | 2018 | 2018 |
In 2018 TradeFin implemented Oracle Blockchain Platform as an early adopter of Oracle Blockchain Cloud Service to establish a cloud-hosted, permissioned distributed ledger for trade finance workflows. The Oracle Blockchain Platform deployment was oriented around supporting secure transaction orchestration and immutable transaction records for a small professional services firm operating in the United States, aligning with the Blockchain Platform category capabilities.
Configuration focused on standard blockchain functional modules, including transactional ledger services, smart contract execution for bilateral settlement logic, membership and identity management for counterparty access control, and developer APIs for integration and sandbox testing. Oracle Blockchain Platform was provisioned to provide auditability and cryptographic integrity across recorded transactions, with operational controls for transaction endorsement and ledger immutability.
Operational coverage was scoped to TradeFin’s trade finance and transaction processing functions, and the implementation established network connectivity to external counterparties and partner nodes typical for a permissioned network. The deployment emphasized cloud provisioning and network governance to enable multi-organization workflows, while keeping infrastructure management within the Oracle cloud service model.
Governance changes centered on formalizing membership rules, transaction endorsement policies, and on-chain workflow governance to support shared transaction visibility and dispute reduction. The implementation targeted the platform benefits described by Oracle, specifically to drive more secure and efficient transactions and to track goods through supply chains, consistent with the intended outcomes for organizations adopting Oracle Blockchain Platform.
|
TradeFin Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, TradeFin implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation provisioned a single cloud-hosted Google Workspace tenant on the tradefin.com domain, and the company uses Google Workspace on its website. The deployment covers core productivity functions for TradeFin's roughly 10 employees in the United States, supporting email, calendaring, and real-time document collaboration.
Google Workspace (Formerly Google G-Suite) was configured to leverage Gmail, Google Calendar, Google Drive, Google Docs, Sheets, and Slides, with administration managed through the Google Admin console to handle account provisioning and basic access controls. Operational scope centers on professional services workflows including client-facing communication and internal document management, with shared drives organized to support team collaboration. Governance is maintained through tenant-level settings and role-based admin access, aligning the Collaboration application with TradeFin's small company operational model.
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TradeFin CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Peaberry Software | Legacy | Customer.io | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, TradeFin deployed Customer.io as its Marketing Automation solution on its website. The Customer.io implementation captures web behavior and drives automated email and in-app messaging workflows, supporting segmentation, triggered campaigns, and lifecycle automation that are core capabilities of Marketing Automation platforms.
TradeFin Customer.io Marketing Automation supports marketing and customer engagement functions for the small professional services firm, with configuration scaled to a 10 person organization and tracking embedded directly in site pages. Governance is organized around campaign ownership and an event taxonomy, with campaign configuration and audience segmentation managed by internal marketing resources to orchestrate website-driven customer journeys.
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TradeFin IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
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|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at TradeFin
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by TradeFin Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from TradeFin IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the TradeFin digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD TradeFin Technographics
TradeFin is a Professional Services organization based in United States,
with around 10 employees and annual revenues of $1.0 million.
TradeFin operates a diverse technology stack with applications such as
Oracle Blockchain Platform, Google Workspace (Formerly Google G-Suite) and Customer.io,
covering areas like Blockchain Platform, Collaboration and Marketing Automation.
TradeFin has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Google and Peaberry Software.
TradeFin recently adopted applications including
Microsoft Azure Cloud Services in 2021, Customer.io in 2020 and Oracle Blockchain Platform in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of TradeFin’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates TradeFin’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete TradeFin technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.