Transmisora Regional Radio Formula
Blvd. Albecidas No. 1504,
Leon, 3768,
Mexico
Leon, 3768,
Mexico
52 4 7744 0002
Professional Services
Transmisora Regional Radio Formula Technographics
Transmisora Regional Radio Formula Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Transmisora Regional Radio Formula and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Transmisora Regional Radio Formula employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Transmisora Regional Radio Formula has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2020, Microsoft 365 for Collaboration in 2015, Automattic Jetpack CRM for CRM in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Transmisora Regional Radio Formula is running and its propensity to invest more and deepen its relationship with GumGum , Microsoft , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Transmisora Regional Radio Formula revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Transmisora Regional Radio Formula intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Transmisora Regional Radio Formula Tech Stack and Enterprise Applications
Transmisora Regional Radio Formula AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Transmisora Regional Radio Formula deployed GumGum on its website. The deployment used GumGum as an Artificial Intelligence Marketing application to introduce contextual advertising and visual intelligence capabilities directly into radioformula.com.mx, supporting digital audience engagement and monetization for the broadcaster's online channels. GumGum was implemented for site level ad serving and content aware creative placement, configured to be operated by the internal marketing team.
The implementation architecture relied on an on site integration that instruments pages for real time contextual targeting and campaign measurement, with campaign setup, creative review, and performance monitoring managed by the marketing and digital operations function. Governance emphasized operational controls and campaign workflows appropriate to a 20 person organization operating in Mexico, focusing on creative approval and frequency controls rather than large scale change management.
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Transmisora Regional Radio Formula Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Transmisora Regional Radio Formula implemented Microsoft 365 for Collaboration. Microsoft 365 is provisioned for the broadcaster's staff of about 20 employees in Mexico and is also used on their public website.
The deployment leverages Microsoft 365 core collaboration capabilities, including Exchange Online email, Microsoft Office applications, OneDrive file storage, SharePoint content services, and Teams for messaging and meetings. Configuration emphasis included tenant level administration, user account provisioning, and shared document libraries to support editorial, production and administrative workflows.
The implementation follows a cloud native architecture with a single Microsoft 365 tenant delivering collaboration services and surfacing selected content to the website, aligning the Collaboration platform with day to day content production and staff coordination. Governance is implemented through centralized admin controls and role based access to manage user lifecycles and shared resources.
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Transmisora Regional Radio Formula CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2018 | 2018 |
In 2018, Transmisora Regional Radio Formula implemented Automattic Jetpack CRM. Automattic Jetpack CRM, in the CRM category, is embedded on their website to centralize contact records and manage audience engagement for the broadcaster. The deployment reflects a lightweight, web-native configuration accessed via the site administration layer and scaled to a 20-person professional services operation. The implementation concentrates on contact capture, segmentation, and campaign orchestration to support marketing and audience outreach functions.
Functional modules implemented include contact management, form-based lead capture, tagging and segmentation, and basic email campaign workflow automation, consistent with standard CRM capabilities. Operational ownership sits with marketing and audience relations teams, with configuration and consent management handled through the website interface and simple governance rules for subscriber lists. Integrations are limited to on-site form flows and web-based subscriber processes on radioformula.com.mx, keeping the operational footprint focused on digital audience engagement and on-site data collection.
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CRM | CRM |
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2024 | 2024 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics, Data Management Platform | CRM |
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2017 | 2017 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Transmisora Regional Radio Formula PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2015 | 2015 |
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Transmisora Regional Radio Formula IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Transmisora Regional Radio Formula
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Transmisora Regional Radio Formula Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Transmisora Regional Radio Formula IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Transmisora Regional Radio Formula digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Transmisora Regional Radio Formula Technographics
Transmisora Regional Radio Formula is a Professional Services organization based in Mexico,
with around 20 employees and annual revenues of $1.0 million.
Transmisora Regional Radio Formula operates a diverse technology stack with applications such as
GumGum, Microsoft 365 and Automattic Jetpack CRM,
covering areas like Artificial Intelligence Marketing, Collaboration and CRM.
Transmisora Regional Radio Formula has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as GumGum, Microsoft and Automattic.
Transmisora Regional Radio Formula recently adopted applications including
SalesUp CRM in 2024, Amazon EC2 in 2022 and Verve Platform161 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Transmisora Regional Radio Formula’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Transmisora Regional Radio Formula’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Transmisora Regional Radio Formula technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.