Dubai, x,
United Arab Emirates
Una General Trading Technographics
Una General Trading Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Una General Trading and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Una General Trading employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Una General Trading has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2025, Oracle Fusion Analytics for Analytics and BI in 2025, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Una General Trading is running and its propensity to invest more and deepen its relationship with Oracle , Google , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Una General Trading revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Una General Trading intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Una General Trading Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP Financial Management | n/a | 2025 | 2025 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Fusion Analytics | Analytics and BI | Analytics and BI | n/a | 2025 | 2025 |
In 2025, Una General Trading implemented Oracle Fusion Analytics as its core Analytics and BI platform to centralize customer data, track orders, and close financial reporting. The deployment was scoped to unify analytics across customer experience, supply chain management, and ERP datasets to support wholesale earthmoving and heavy equipment operations across the Middle East and Africa.
Oracle Fusion Analytics was configured to consume CX, SCM, and ERP analytics datasets, delivering role based dashboards, financial close reporting capabilities, supplier management visibility, and order lifecycle analytics. Configuration emphasized a unified data model and prebuilt analytics content aligned to sales, procurement, and finance reporting workflows to reduce manual consolidation and accelerate reporting cadence.
Integrations were implemented between Oracle Fusion Analytics and Oracle Fusion CX, Oracle Fusion SCM, and Oracle Fusion ERP, with implementation support provided by Oracle Consulting. Operational coverage focused on finance, procurement, sales, and supply chain teams based in Dubai, reflecting Una General Trading's trading footprint across Africa and the Middle East.
Governance and rollout were coordinated by Oracle Consulting together with internal finance and supply chain stakeholders to establish data governance, reporting cadences, and standardized supplier oversight workflows. Workstreams formalized the use of unified analytics outputs for period end reporting and supplier performance monitoring to create consistent operational and financial reports.
The implementation of Oracle Fusion Analytics was undertaken to unify disparate datasets, improve supplier management, and facilitate timely financial reporting for Una General Trading. Oracle Fusion Analytics serves as the consolidated Analytics and BI layer to provide executive dashboards and operational reporting for ongoing supplier and order management.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2024 | 2024 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
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Supply Chain Management | SCM |
|
2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Customer Experience | CRM |
|
2025 | 2025 |
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Tag Management | CRM |
|
2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Una General Trading
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Una General Trading Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||