United Launch Alliance
9501 E Panorama Cir,
Centennial, 80112, CO,
United States
Centennial, 80112, CO,
United States
1 720-922-7100
Aerospace and Defense
United Launch Alliance Technographics
United Launch Alliance Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by United Launch Alliance and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2700 United Launch Alliance employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that United Launch Alliance has purchased the following applications: Eventsquid Event Management for Event Management in 2020, Telerik Sitefinity CMS for Web Content Management in 2018, Hubspot CRM for CRM in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems United Launch Alliance is running and its propensity to invest more and deepen its relationship with HotelPlanner , Progress Software , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing United Launch Alliance revenues, which have grown to $1.30 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for United Launch Alliance intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
United Launch Alliance Tech Stack and Enterprise Applications
United Launch Alliance Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HotelPlanner | Legacy | Eventsquid Event Management | Event Management | Collaboration | n/a | 2020 | 2020 |
In 2020, United Launch Alliance implemented Eventsquid Event Management to centralize registration and attendee management for its launch mission events. The deployment consolidated requirements formerly handled by another registration site and prioritized secure registration controls, SMS texting capability, per-email guest allowance configuration, document upload for FAQs and detailed agendas, and comprehensive attendee reporting.
Eventsquid Event Management was configured to enforce registration controls that prevent unauthorised or back door registrations, to deliver SMS messaging to registrants, and to host uploaded documents that reduce routine attendee inquiries. Functional modules and capabilities implemented included configurable registration workflows, guest allowance management, document management for agenda and FAQ distribution, and attendee reporting for customer deliverables.
Operational coverage focused on mission-level launch events and supported event operations, customer relations, and security personnel involved in access control and attendee verification. The record of the engagement also lists HotelPlanner as a vendor associated with the program, and the system produced consolidated attendee rosters and exportable reports for customer sharing.
Outcome statements provided by United Launch Alliance indicate the Eventsquid Event Management implementation reduced registrant questions through document-driven self service and saved numerous labor hours for each mission by streamlining reporting and attendee administration. Eventsquid customer service is reported to have exceeded expectations during the rollout and ongoing use.
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United Launch Alliance Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Progress Software | Legacy | Telerik Sitefinity CMS | Web Content Management | Content Management | n/a | 2018 | 2018 |
In 2018, United Launch Alliance deployed Telerik Sitefinity CMS to manage content on its corporate website. United Launch Alliance uses Telerik Sitefinity CMS as a Web Content Management platform to centralize public site content and editorial operations.
The implementation focuses on core Web Content Management capabilities, including page and template management, content authoring and role based publishing workflows, and digital asset organization. Telerik Sitefinity CMS was configured to support template driven page delivery and structured content types, aligning site information architecture with corporate branding and product communications.
Operational coverage centers on the public website and associated corporate content workflows, supporting marketing and communications functions as well as internal content authors and web operations. The deployment is structured to enable multiuser editorial processes and to separate content creation from production delivery, consistent with Web Content Management design patterns.
Governance emphasizes editorial controls and workflow configuration, with content type standardization and template governance to enforce consistency across site pages. Configuration choices reflect Web Content Management priorities, focusing on maintainability of site templates, author permissions, and content lifecycle management rather than custom application development.
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United Launch Alliance CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2021 | 2021 |
In 2021 United Launch Alliance implemented Hubspot CRM. The deployment uses HubSpot on their website to capture inbound interest and feed those interactions into a centralized CRM platform, reflecting a website-first capture architecture for CRM data.
Hubspot CRM configuration focuses on standard CRM functional modules, including contact and company record management, web form capture, activity tracking, and sales pipeline management. The implementation leverages Hubspot CRM workflows for lead qualification, task orchestration for sales follow up, and contact enrichment to support inbound lead handling.
Operational coverage centers on marketing and sales functions, where website-driven leads are routed into Hubspot CRM records and staged for qualification and handoff. Governance activities emphasize centralizing contact data, standardizing web-to-CRM form mappings, establishing record deduplication processes, and defining administrative access controls to manage ongoing CRM operations.
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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United Launch Alliance PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Product Lifecycle Management | PLM and Engineering |
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2014 | 2014 |
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Product Lifecycle Management | PLM and Engineering |
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2014 | 2014 |
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United Launch Alliance IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at United Launch Alliance
| First Name | Last Name | Title | Function | Department | Phone | |
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PLM Program Manager | Manager | IT | |
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Director of Information Technology | Director | IT | |
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Structural Design Engineer | Non Manager | Operations | |
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System Engineer | Non Manager | IT | |
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PLM SW Basis Administrator | Non Manager | IT | |
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Chief Engineer for Systems Analysis | Director | IT | |
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Apps Being Evaluated by United Launch Alliance Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from United Launch Alliance IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the United Launch Alliance digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD United Launch Alliance Technographics
United Launch Alliance is a Aerospace and Defense organization based in United States,
with around 2700 employees and annual revenues of $1.30 billion.
United Launch Alliance operates a diverse technology stack with applications such as
Eventsquid Event Management, Telerik Sitefinity CMS and Hubspot CRM,
covering areas like Event Management, Web Content Management and CRM.
United Launch Alliance has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as HotelPlanner, Progress Software and HubSpot.
United Launch Alliance recently adopted applications including
Hubspot CRM in 2021, Eventsquid Event Management in 2020 and Oracle Marketing Cloud (Eloqua) in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of United Launch Alliance’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates United Launch Alliance’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete United Launch Alliance technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.