AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Verdin Marketing Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Basis Global Technologies Legacy Basis Digital Advertising Automation Marketing Automation CRM n/a 2019 2019
In 2019, Verdin Marketing implemented Basis Digital Advertising Automation from Basis Global Technologies to bring programmatic media capabilities in house. The deployment targeted Marketing Automation for digital advertising and media operations, positioning the application to support client campaign management and media operations across the United States. Deployment centered on Basis Digital Advertising Automation's demand side platform and workflow tools, configured to support programmatic buying, private marketplace deals, and automated campaign workflows. The implementation incorporated machine learning optimizations to refine targeting and bidding, and the platform was embedded into Verdin Marketing's media operations to centralize campaign execution and reporting. Operational governance shifted as programmatic media was moved in house, consolidating campaign setup, trafficking, and performance monitoring under the agency's media operations and client services teams. The use of private marketplace deals and machine learning optimizations increased CTRs and site traffic for clients, outcomes that enabled upsells and new business wins.
Tag Management CRM 2022 2022
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sinch Legacy Pathwire Mailgun Transactional Email PaaS n/a 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2022 2022
IT Decision Makers and Key Stakeholders at Verdin Marketing
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Verdin Marketing Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Verdin Marketing Technographics

Verdin Marketing is a Professional Services organization based in United States, with around 10 employees and annual revenues of $1.0 million.

Verdin Marketing operates a diverse technology stack with applications such as Google Workspace (Formerly Google G-Suite), Basis Digital Advertising Automation and Pathwire Mailgun, covering areas like Collaboration, Marketing Automation and Transactional Email.

Verdin Marketing has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Google, Basis Global Technologies and Sinch.

Verdin Marketing recently adopted applications including Google Tag Manager in 2022, Pathwire Mailgun in 2022 and Cloudflare CDN in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Verdin Marketing’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Verdin Marketing’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Verdin Marketing technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.