Sao Caetano do Sul, 09520-010,
Brazil
Via Varejo SA Technographics
Via Varejo SA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Via Varejo SA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 51722 Via Varejo SA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Via Varejo SA has purchased the following applications: Pontta ERP for ERP Financial in 2018, Gupy Recruitment Software for Recruiting in 2020, Tableau for Analytics and BI in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Via Varejo SA is running and its propensity to invest more and deepen its relationship with Pontta , Gupy , Connekt or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Via Varejo SA revenues, which have grown to $5.52 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Via Varejo SA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Via Varejo SA Tech Stack and Enterprise Applications
Via Varejo SA ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pontta | Legacy | Pontta ERP | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, Via Varejo SA implemented Pontta ERP as an ERP Financial application to support its finance and planning functions. The engagement focused on implantation and parameterization of Pontta ERP, with configuration work aligned to core financial capabilities such as general ledger controls, accounts payable and receivable workflows, fixed asset management, and cash management modules typical of ERP Financial systems.
The program included training and development of technical material in the planning area, establishing operational runbooks and user training curricula for finance, accounting, treasury, and planning teams. Governance activities emphasized configuration management and release controls for financial parameter sets, and the rollout strategy centered on module-by-module enablement and knowledge transfer to internal technical and business stakeholders using the Pontta ERP platform.
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Via Varejo SA HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gupy | Legacy | Gupy Recruitment Software | Recruiting | HCM | n/a | 2020 | 2020 |
In 2020, Via Varejo SA implemented Gupy Recruitment Software to manage applicant flows and careers site functionality. The deployment uses Gupy Recruitment Software in the Recruiting category to power the public job board on viavarejo.com.br and to centralize candidate intake for the companys Brazil hiring operations.
The implementation emphasizes core recruiting capabilities including job posting and distribution, applicant tracking, configurable hiring stages, automated candidate communications, screening workflows, and interview scheduling. Configuration focused on mapping standard talent acquisition workflows into the application, with role based access for recruiters and hiring managers and configurable evaluation stages to support consistent selection processes.
Operational coverage centers on Human Resources and Talent Acquisition teams within Via Varejo SA, with the careers website integrated as the primary candidate entry point. Governance moved toward a centralized hiring process, standard job templates, and managed approval workflows to ensure consistent recruitment operations across the retailer, while Gupy Recruitment Software remains the operational system for Recruiting activity.
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Recruiting, Applicant Tracking System | HCM |
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2012 | 2012 |
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Via Varejo SA Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tableau Software | Legacy | Tableau | Analytics and BI | Analytics and BI | n/a | 2015 | 2015 |
In 2015, Via Varejo SA implemented Tableau as part of its Analytics and BI environment. The deployment established Tableau as the primary visualization layer supporting product, marketing, CRM and operations analytics across the retailer. It targeted analytics use cases including customer shopping behavior, product and project KPIs, and operational monitoring for teams such as Means of Payment and Fraud Prevention.
The implementation concentrated on design and development of interactive dashboards and executive reports, with Tableau used for KPI visualization, conversion and penetration metrics, and ad hoc analysis. Analysts developed extraction, transformation and loading procedures using SAS and authored SAS programs to prepare analytic datasets for Tableau, while performing data mining workflows to shape those datasets. Tableau workbooks were used for both recurring executive dashboards and exploratory analysis by business intelligence and CRM teams.
Architecturally Tableau was connected to Teradata as the enterprise data store, with SAS processes providing curated extracts and transformations into Tableau-accessible sources. The stack combined Tableau, SAS ETL programming and Teradata data mining to support a central BI development model and distributed consumption by marketing, CRM and payments operations. Published Tableau data sources and dashboards served as the operational analytics layer for product, fraud prevention and payments oversight.
Governance emphasized documented ETL procedures, standard KPI definitions and a delivery cadence of executive presentations and performance analysis. The implementation integrated Tableau into existing analytics workflows, enabling standardized KPI monitoring and iterative, data driven analysis across the organization.
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Analytics and BI | Analytics and BI |
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2015 | 2015 |
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Analytics and BI | Analytics and BI |
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2015 | 2015 |
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Data Warehouse | Analytics and BI |
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2015 | 2015 |
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Via Varejo SA Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2019 | 2019 |
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Via Varejo SA ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Via Varejo SA PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2020 | 2020 |
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Extract, Transform, and Load (ETL) | PaaS |
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2015 | 2015 |
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Via Varejo SA IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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SD-WAN | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Via Varejo SA
Apps Being Evaluated by Via Varejo SA Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||