Vibra Energia
Rua Correia Vasques, 250 Cidade Nova,
Rio De Janeiro, 20211-140, RJ,
Brazil
Rio De Janeiro, 20211-140, RJ,
Brazil
55 21 2354 4015
Retail
Vibra Energia Technographics
Vibra Energia Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Vibra Energia and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3380 Vibra Energia employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Vibra Energia has purchased the following applications: Zoom for Audio Video and Web Conferencing in 2022, ME marketplace for eCommerce in 2022, Salesforce Audience Studio for Data Management Platform in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Vibra Energia is running and its propensity to invest more and deepen its relationship with Zoom Video Communications , Microsoft , Mercado Eletronico or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Vibra Energia revenues, which have grown to $25.55 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Vibra Energia intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Vibra Energia Tech Stack and Enterprise Applications
Vibra Energia Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2022 | 2022 |
In 2022, Vibra Energia embedded Zoom to enable web-based conferencing directly on its corporate website. Vibra Energia implemented Zoom as an Audio Video and Web Conferencing solution to support corporate communications and customer-facing engagement.
The implementation surfaces Zoom meeting and webinar capabilities on public site pages, leveraging in-browser video, multi-party audio, screen sharing, and meeting control features typical of Audio Video and Web Conferencing deployments. Zoom was configured to run as an accessible web-hosted conferencing layer, enabling hosted sessions that do not require standalone desktop clients for basic participation.
Operational responsibility is aligned with IT collaboration governance, covering account provisioning, session moderation, and access controls to support internal communications and external stakeholder interactions. The deployment centers on integrating Zoom-powered meeting workflows into website user journeys, positioning Zoom as the customer-facing conferencing channel for investor relations and customer engagement while supporting broader corporate collaboration needs.
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Collaboration | Collaboration |
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2022 | 2022 |
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Vibra Energia eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mercado Eletronico | Legacy | ME marketplace | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Vibra Energia implemented ME marketplace from Mercado Eletronico as a Procure to Pay platform to centralize procurement and supplier management in Brazil. The ME marketplace, categorized as eCommerce, was adopted to support supplier onboarding, catalog sourcing, and standardized purchase order workflows across the procurement function. Implementation targeted the company procurement organization and supplier relationship management processes.
Configuration focused on supplier master data consolidation, catalog and contract catalog management, purchase order creation and approval routing, and SRM capabilities to register and evaluate suppliers. Automation of requisition to purchase order workflows and online supplier onboarding were implemented to reduce manual touchpoints and accelerate sourcing cycles. These modules aligned with standard eCommerce procurement capabilities and were configured to reflect Vibra Energia procurement policies.
Governance changes included centralized procurement control, standardized approval workflows, and ongoing supplier qualification via the ME marketplace to expand the supplier base. Vibra Energia reports adopting and considering new suppliers through the ME marketplace as part of its supplier SRM improvements. Vibra Energia achieved a reduction in average purchase lead time from 41 days to 28 days following the implementation. Operational coverage remained focused on procurement activities in Brazil.
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Vibra Energia CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Audience Studio | Data Management Platform | CRM | n/a | 2022 | 2022 |
In 2022, Vibra Energia deployed Salesforce Audience Studio as a Data Management Platform on its public website to centralize and operationalize site-level audience data for marketing and digital engagement. The implementation places Salesforce Audience Studio at the center of web data capture, enabling structured collection of behavioral signals and the creation of persistent audience profiles for use in customer engagement workflows.
The deployment emphasizes core Data Management Platform capabilities, including tag-based data collection on web pages, audience segmentation and persistent profile assembly, and audience activation workflows for campaign targeting. Salesforce Audience Studio is configured to support rule-based segmentation and audience cataloging, providing marketing teams with reusable audience definitions and tooling to qualify visitors for campaign orchestration.
Operational ownership is positioned within digital marketing and analytics functions, with a governance model oriented around centralized audience management and documented workflows for audience creation and campaign handoff. The implementation on the website enables Vibra Energia to standardize how web behavioral data is ingested and scoped into audience segments, supporting ongoing campaign planning and customer engagement activities without reference to a named prior system.
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Data Management Platform | CRM |
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2022 | 2022 |
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Vibra Energia ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Vibra Energia Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Source to Pay | Procurement |
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2022 | 2022 |
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Vibra Energia PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2022 | 2022 |
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Vibra Energia IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Vibra Energia
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Vibra Energia Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Vibra Energia IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Vibra Energia digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Vibra Energia Technographics
Vibra Energia is a Retail organization based in Brazil,
with around 3380 employees and annual revenues of $25.55 billion.
Vibra Energia operates a diverse technology stack with applications such as
Zoom, ME marketplace and Salesforce Audience Studio,
covering areas like Audio Video and Web Conferencing, eCommerce and Data Management Platform.
Vibra Energia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Zoom Video Communications, Mercado Eletronico and Salesforce.
Vibra Energia recently adopted applications including
Zoom in 2022, Microsoft 365 in 2022 and ME marketplace in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Vibra Energia’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Vibra Energia’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Vibra Energia technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.