York, x, YO1 6DH,
United Kingdom
Virgin Trains East Coast Technographics
Virgin Trains East Coast Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Virgin Trains East Coast and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3250 Virgin Trains East Coast employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Virgin Trains East Coast has purchased the following applications: Hornbill Teams for Collaboration in 2018, Mynewsdesk for PR and Media Communication in 2020, Pathwire MailJet for Transactional Email in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Virgin Trains East Coast is running and its propensity to invest more and deepen its relationship with Hornbill , Microsoft , Mynewsdesk or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Virgin Trains East Coast revenues, which have grown to $556.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Virgin Trains East Coast intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Virgin Trains East Coast Tech Stack and Enterprise Applications
Virgin Trains East Coast Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hornbill | Legacy | Hornbill Teams | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018 Virgin Trains East Coast implemented Hornbill Teams as its Collaboration application. The deployment is visible on the corporate website, where Hornbill Teams functions as a web-accessible collaboration layer for employees and authorized partners.
The Hornbill Teams implementation centers on collaboration primitives common to the category, including team spaces, real-time messaging, file sharing, presence, and task coordination. Configuration focused on workspace provisioning and role-based content permissions to support coordinated operational workflows across connected user groups.
Operational access is delivered through the Virgin Trains East Coast website to support UK operations and frontline staff needing browser-based collaboration. Governance practices emphasize administrative provisioning and role-based access controls to manage memberships and content, aligning Hornbill Teams with existing corporate access patterns and web delivery requirements.
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Collaboration | Collaboration |
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2019 | 2019 |
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Virgin Trains East Coast CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mynewsdesk | Legacy | Mynewsdesk | PR and Media Communication | CRM | n/a | 2020 | 2020 |
In 2020, Virgin Trains East Coast deployed Mynewsdesk to power public newsroom and press communications on its corporate website. Mynewsdesk was provisioned to serve the companys PR and Media Communication needs and to centralize external news publishing for the corporate communications team.
The implementation embedded Mynewsdesk newsroom functionality into the public website, enabling press release publishing, multimedia asset management, and distribution workflows typical of PR and Media Communication platforms. Standard capabilities such as templated press releases, media asset attachments, archive indexing, and scheduled publishing were configured to support ongoing newsflow.
Operational coverage focused on the corporate communications and press office function, using Mynewsdesk as the canonical external news source on the company website. Governance and editorial workflows were established to enforce staged approvals and scheduled releases, aligning newsroom publishing with corporate communications processes.
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Virgin Trains East Coast PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire MailJet | Transactional Email | PaaS | n/a | 2017 | 2017 |
In 2017 Virgin Trains East Coast deployed Pathwire MailJet to manage Transactional Email originating from its customer-facing website. The implementation centers on Pathwire MailJet handling event-driven messages, including booking confirmations, e-tickets, password resets, and real-time journey notifications tied to web session events and checkout flows.
The deployment leverages Pathwire MailJet SMTP and API delivery patterns and uses template management and personalization capabilities to assemble dynamic transactional content. Functional configuration included templating, variable substitution for passenger and itinerary data, sending domain and DNS configuration for deliverability, and analytics instrumentation to track delivery and engagement at the message level.
Operational scope is primarily the website channel supporting customer communications for UK operations, with usage aligned to reservations and customer service workflows triggered by online transactions and account events. Governance practices focused on template lifecycle, suppression and bounce handling, API key management, and access controls to ensure consistent transactional messaging and operational continuity using Pathwire MailJet as the Transactional Email platform.
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Transactional Email | PaaS |
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2018 | 2018 |
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Virgin Trains East Coast IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Virgin Trains East Coast CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Virgin Trains East Coast
Apps Being Evaluated by Virgin Trains East Coast Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||