Raleigh, 27601, NC,
United States
Visit Raleigh Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Visit Raleigh and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Visit Raleigh employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Visit Raleigh has purchased the following applications: Automattic Jetpack CRM for CRM in 2015, Granicus Simpleview DAM for Digital Asset Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Visit Raleigh is running and its propensity to invest more and deepen its relationship with Automattic , Ezakus , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Visit Raleigh revenues, which have grown to $11.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Visit Raleigh intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2015 | 2015 | ||
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Data Management Platform | CRM |
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2015 | 2015 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Granicus | Legacy | Granicus Simpleview DAM | Digital Asset Management | Content Management | n/a | 2021 | 2021 | In 2021, Visit Raleigh implemented Granicus Simpleview DAM to address Digital Asset Management for its marketing and public relations operations. The Granicus Simpleview DAM deployment maps to the Visit Raleigh Barberstock Studio, a public digital asset library served via Barberstock that provides rights cleared photos, drone footage and 360° virtual tours to media, partners and hospitality stakeholders in the United States. Visit Raleigh uses Granicus Simpleview DAM to centralize asset distribution for media requests, partner use, and destination marketing content. Configuration and modules inferred from the deployment include asset ingestion and cataloging, metadata taxonomy and controlled access workflows, rights management labels, automatic rendition generation and embeddable delivery for web and partner portals. Search, tagging and download profile capabilities support editorial and partner workflows typical of Digital Asset Management implementations. The Granicus Simpleview DAM instance is oriented around visual media types, with governance for asset licensing and usage metadata embedded in catalog records. Operational scope covers marketing, public relations and partner relations teams within Visit Raleigh and extends to external media and hospitality stakeholders via the public Studio portal. Governance and workflow restructuring concentrated on metadata curation, rights clearance processes and delegated access for partners, enabling self service retrieval and standardized attribution for distributed assets. The implementation reflects an organization level consolidation of photographic, drone and 360° tour content into Granicus Simpleview DAM for destination marketing distribution. | |
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Web Content Management | Content Management |
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2015 | 2015 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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