Wahoo Fitness
90 West Wieuca Rd NE Suite 110,
Atlanta, 30342, GA,
United States
Atlanta, 30342, GA,
United States
1 877-978-1112
Professional Services
Wahoo Fitness Technographics
Wahoo Fitness Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Wahoo Fitness and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Wahoo Fitness employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Wahoo Fitness has purchased the following applications: Odoo Open Source ERP for ERP Financial in 2017, Webeyez for Analytics and BI in 2021, Zoom for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Wahoo Fitness is running and its propensity to invest more and deepen its relationship with Odoo , Oracle , Visa or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Wahoo Fitness revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Wahoo Fitness intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Wahoo Fitness Tech Stack and Enterprise Applications
Wahoo Fitness ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Odoo | Intuit Quickbooks Enterprise | Odoo Open Source ERP | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, Wahoo Fitness implemented Odoo Open Source ERP. The deployment focused on ERP Financial functions and replaced Intuit Quickbooks Enterprise, and the project went live on the originally scheduled Go Live date.
Odoo Open Source ERP was configured to deliver Accounting, Sales, CRM, Warehouse management, and E-commerce capabilities via integration with Magento. Configuration work concentrated on automating order capture from the Magento storefront, streamlining accounting entries, and enabling warehouse management workflows to remove manual data entry tasks.
Integrations included the Magento e-commerce storefront and automated information transfer to third party warehouse partners, aligning order, fulfillment, and inventory data flows. Operational scope covered sales, warehouse, accounting, and e-commerce teams within Wahoo Fitness in the United States, with the system serving as the central transactional and financial record.
Governance and process changes included restructuring order handoff and fulfillment workflows to eliminate manual order transfers and manual warehouse data entry. Outcomes reported include reduced third party warehouse costs, sales staff no longer manually transferring e-commerce orders which freed them for proactive leads management activities, and a dramatically increased capacity to receive and process orders that positions Wahoo Fitness for accelerated future growth.
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ERP Financial | ERP |
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2022 | 2022 |
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Payment Processing | ERP |
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2015 | 2015 |
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Payment Processing | ERP |
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2016 | 2016 |
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Payment Processing | ERP |
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2017 | 2017 |
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Payment Processing | ERP |
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2018 | 2018 |
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Payment Processing | ERP |
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2020 | 2020 |
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Payment Processing | ERP |
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2021 | 2021 |
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Wahoo Fitness Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Webeyez | Legacy | Webeyez | Analytics and BI | Analytics and BI | n/a | 2021 | 2021 |
In 2021, Wahoo Fitness deployed Webeyez on its public website, adopting Webeyez as an Analytics and BI solution to provide site-level behavioral and performance visibility for digital teams. The implementation is focused on web instrumentation and real-time monitoring of user interactions rather than back-office analytics, with the Webeyez deployment explicitly operating at the web property layer.
Configuration work centered on standard Analytics and BI capabilities, including event and custom metric capture, session-level monitoring, dashboarding, and alerting workflows. Webeyez was configured to collect front-end performance indicators and user interaction events, and to surface those signals through centralized dashboards and configurable alerts for operational monitoring and investigation.
Operational coverage is scoped to the website and supports digital marketing, product management, and customer experience teams, with governance practices aligned to measurement planning and tagging standards. Rollout practices emphasized staged instrumentation and dashboard access controls to align data consumers with business workflows, and Webeyez is used as the primary Analytics and BI tool for web-centric measurement at Wahoo Fitness.
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Wahoo Fitness Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Wahoo Fitness implemented Zoom for Audio Video and Web Conferencing. The Zoom application is embedded on Wahoo Fitness's public website to provide browser-accessible meeting capability for client-facing interactions and remote engagement.
The deployment surfaces Zoom meeting capability through site-hosted conferencing flows, using browser-based WebRTC sessions or meeting links to initiate sessions directly from web pages, aligning the Zoom Audio Video and Web Conferencing implementation with customer engagement and remote collaboration functions. This architecture centralizes external meeting access on the website and enables web-initiated meetings that support sales demos, customer support touchpoints, and cross-team coordination.
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Collaboration | Collaboration |
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2012 | 2012 |
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Wahoo Fitness eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2017 | 2017 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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Product Review Management | eCommerce |
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2020 | 2020 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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Wahoo Fitness CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2016 | 2016 |
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Wahoo Fitness ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Wahoo Fitness TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Wahoo Fitness PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Wahoo Fitness IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2010 | 2010 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Wahoo Fitness
| First Name | Last Name | Title | Function | Department | Phone | |
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Global Support Manager | Manager | Finance | |
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Senior Manager, Customer Operations | Manager | Customer Service | |
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Customer Service Coordinator | Manager | Customer Service | |
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VP, Operations | VP | Operations | |
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Chief Sales & Marketing Officer | CXO | Marketing | |
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Apps Being Evaluated by Wahoo Fitness Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Wahoo Fitness IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Wahoo Fitness digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Wahoo Fitness Technographics
Wahoo Fitness is a Professional Services organization based in United States,
with around 300 employees and annual revenues of $35.0 million.
Wahoo Fitness operates a diverse technology stack with applications such as
Odoo Open Source ERP, Webeyez and Zoom,
covering areas like ERP Financial, Analytics and BI and Audio Video and Web Conferencing.
Wahoo Fitness has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Odoo, Webeyez and Zoom Video Communications.
Wahoo Fitness recently adopted applications including
Oracle NetSuite ERP in 2022, Klarna Payments in 2021 and Webeyez in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Wahoo Fitness’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Wahoo Fitness’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Wahoo Fitness technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.