Poissy, 78300,
France
Wattelez Technographics
Wattelez Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Wattelez and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Wattelez employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Wattelez has purchased the following applications: Microsoft 365 for Collaboration in 2024, Interactiv’ DAM for Digital Asset Management in 2022, WooCommerce for eCommerce in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Wattelez is running and its propensity to invest more and deepen its relationship with Microsoft , Interactiv’ Technologies , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Wattelez revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Wattelez intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Wattelez Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2024 | 2024 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Interactiv’ Technologies | Legacy | Interactiv’ DAM | Digital Asset Management | Content Management | n/a | 2022 | 2022 |
In 2022, Wattelez implemented Interactiv’ DAM to centralize product visuals and product data and to automate marketing and catalogue production workflows. The deployment targeted the small French manufacturing firm’s marketing and ecommerce teams and the product documentation function, using Interactiv’ DAM as the core Digital Asset Management platform.
Implementation centered on the Interactiv' DataBase DAM/PIM module inferred from the vendor testimonial, configured as a single repository for high resolution imagery, technical PDFs, and enriched metadata to support catalogue generation. Configuration work included metadata schema design, asset tagging, and automated export templates for catalogue layouts, enabling repeated production runs and content reuse.
Operational coverage focused on France and the marketing, ecommerce, and product documentation teams, with role based access and workflow automation implemented to manage asset approval and publication. Governance actions established metadata standards and catalogue production workflows, and the expected outcome from the Interactiv’ DAM deployment was faster catalog updates and improved asset management.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2024 | 2024 |
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Product Information Management | eCommerce |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Tag Management | CRM |
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2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Domain Name System (DNS) | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2025 | 2025 |
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IT Decision Makers and Key Stakeholders at Wattelez
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Wattelez Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||