Winston Flowers
11 Florence Street,
Newton, 2459, MA,
United States
Newton, 2459, MA,
United States
1 800-457-4901
Retail
Winston Flowers Technographics
Winston Flowers Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Winston Flowers and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Winston Flowers employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Winston Flowers has purchased the following applications: Apple Pay for Payment Processing in 2021, Dove POS for Point Of Sale in 2018, Oracle Commerce Platform ( ex ATG Web Commerce ) for eCommerce in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Winston Flowers is running and its propensity to invest more and deepen its relationship with Apple , Google , Teleflora or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Winston Flowers revenues, which have grown to $27.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Winston Flowers intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Winston Flowers Tech Stack and Enterprise Applications
Winston Flowers ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, Winston Flowers implemented Apple Pay for Payment Processing on its public website. The implementation embedded Apple Pay as an alternative payment option into the ecommerce checkout to support customers using Safari on desktop and mobile.
The deployment leveraged Apple Pay web integration capabilities including the Apple Pay button, merchant session validation, the Payment Request API and tokenization to capture and transmit payment credentials without exposing raw card data. Configuration work focused on checkout flow orchestration, payment method selection, order total and shipping contact exchange, and Apple Pay was configured as a front end payment instrument connecting to the sites existing payment gateway and order processing flow.
Operational coverage included ecommerce, payments and customer service teams responsible for checkout behavior, troubleshooting and order exception workflows. Governance centered on checkout user experience updates, merchant validation certificate management and cross browser testing with a phased rollout across the site checkout pages, establishing Winston Flowers Apple Pay Payment Processing for online ecommerce payments.
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Payment Processing | ERP |
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2021 | 2021 |
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Winston Flowers ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Teleflora | Legacy | Dove POS | Point Of Sale | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, Winston Flowers implemented Dove POS from Teleflora to support retail and fulfillment operations, recorded under the Point Of Sale category. This association is drawn from Teleflora noting long standing partners that use Teleflora eFlorist website and point of sale technology, and the specific use of the Dove POS module for Winston Flowers is inferred rather than an explicit Winston Flowers statement.
Dove POS functioned as the transactional layer for Winston Flowers, handling sales transactions, in store payment processing, item level inventory visibility, and order entry workflows aligned to floral customization and same day delivery operations, consistent with Point Of Sale functional capabilities. Configuration work would have focused on register setups, cashier workflows, and catalog alignment to Teleflora product listings to support order capture and fulfillment routing within the Greater Boston retail footprint.
The implementation connected point of sale activity with Teleflora eFlorist for catalog synchronization and order intake, enabling coordinated retail sales and fulfillment workloads between Winston Flowers locations and Teleflora fulfillment channels. This entry ties Winston Flowers, Dove POS, and the Point Of Sale category to core retail and fulfillment business functions, with governance centered on aligning POS transaction flows and order processing between in store operations and Teleflora services.
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Winston Flowers eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Oracle | Legacy | Oracle Commerce Platform ( ex ATG Web Commerce ) | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Winston Flowers implemented Oracle Commerce Platform ( ex ATG Web Commerce ) to power its eCommerce storefront on the corporate website. The Oracle Commerce Platform ( ex ATG Web Commerce ) instance serves as the customer facing commerce application, providing product catalog presentation, merchandising controls, site search, shopping cart and checkout orchestration. This deployment focuses on retail eCommerce functions for Winston Flowers, aligning online merchandising with the company's sales operations.
Configuration and operational capabilities include catalog management, pricing and promotion configuration, content driven merchandising, and customer experience features such as personalization and search tuning. Operational ownership is centered in the retail and eCommerce teams, with IT responsible for maintaining the storefront implementation and content release processes. Governance includes catalog and promotion release workflows and staged content rollouts to manage merchandising windows.
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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Winston Flowers CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Analytics | CRM |
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2019 | 2019 |
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Customer Analytics | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Winston Flowers PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2022 | 2022 |
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Winston Flowers IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Winston Flowers
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior IT System Manager | Manager | IT | |
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Sales Operations Manager | Manager | Sales | |
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President | CXO | Finance | |
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Director Operations | Director | Finance | |
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Apps Being Evaluated by Winston Flowers Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Winston Flowers IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Winston Flowers digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Winston Flowers Technographics
Winston Flowers is a Retail organization based in United States,
with around 250 employees and annual revenues of $27.0 million.
Winston Flowers operates a diverse technology stack with applications such as
Apple Pay, Dove POS and Oracle Commerce Platform ( ex ATG Web Commerce ),
covering areas like Payment Processing, Point Of Sale and eCommerce.
Winston Flowers has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Apple, Teleflora and Oracle.
Winston Flowers recently adopted applications including
Salesforce Marketing Cloud in 2022, Pathwire Mailgun in 2022 and SMTP Transactional Emails in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Winston Flowers’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Winston Flowers’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Winston Flowers technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.