Xero
19-23 Taranaki Street Te Aro,
Wellington, 6011,
New Zealand
Wellington, 6011,
New Zealand
64 4 819 4800
Professional Services
Xero Technographics
Xero Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Xero and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4610 Xero employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Xero has purchased the following applications: Xero for ERP Financial in 2020, Lever by Employ for Applicant Tracking System in 2020, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Xero is running and its propensity to invest more and deepen its relationship with Xero , Oracle , Stripe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Xero revenues, which have grown to $1.68 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Xero intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Xero Tech Stack and Enterprise Applications
Xero ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xero | Legacy | Xero | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020, Xero deployed Xero as its ERP Financial application on its website. The deployment documents Xero as both vendor and enterprise user, for a Professional Services organization with 4,610 employees and reported revenue of 1,254,000,000.
The implementation concentrated on core ERP Financial capabilities, with configuration covering the general ledger, accounts receivable, accounts payable, invoicing, bank reconciliation, and financial reporting modules. Configuration work emphasized automated transaction posting, chart of accounts design, tax handling, and role based access controls to support financial close and period reporting workflows.
The Xero instance is surfaced on Xero's website to route customer facing billing and invoicing into the ERP Financial ledger, aligning web transaction flows with internal accounting records. Operational ownership is described within finance and revenue operations, with governance centered on centralized financial controls, audit logging, and finance led configuration management.
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ERP Financial | ERP |
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2017 | 2017 |
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Payment Processing | ERP |
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2020 | 2020 |
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Xero HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | Lever by Employ | Applicant Tracking System | HCM | n/a | 2020 | 2020 |
In 2020, Xero deployed Lever by Employ as its Applicant Tracking System. The implementation provisions Lever by Employ as the public-facing recruitment engine on Xero's careers site, consolidating job postings and candidate intake through Lever's hosted jobs pages.
Configuration focused on core Applicant Tracking System modules, including candidate requisition management, configurable hiring pipelines, interview scheduling, and offer workflows, reflecting standard ATS functional patterns. Lever by Employ was configured to capture candidate records, manage stages and tags, and centralize recruiter and hiring manager collaboration.
Operational scope covered corporate talent acquisition and hiring managers across Xero's organization, aligning requisition approval and interview workflows with centralized hiring governance. Governance emphasis included pipeline standardization, role based access controls for candidate data, and transparent candidate sourcing via the public careers portal.
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Core HR | HCM |
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2017 | 2017 |
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Learning and Development | HCM |
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2015 | 2015 |
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Payroll Tax Compliance | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2018 | 2018 |
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Payroll | HCM |
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2019 | 2019 |
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Recruiting, Applicant Tracking System | HCM |
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2014 | 2014 |
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Xero AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Xero deployed Salesforce Chat (formerly Salesforce Live Agent) on its public website. Salesforce Chat is used as a Chatbots and Conversational AI solution to deliver real-time web-based customer interactions and to route inbound support requests.
The implementation centers on embedding Salesforce Chat on customer-facing pages with pre-chat collection, real-time messaging, agent console handling, chat transcript capture, and automated routing rules. Configuration included chat scripting, skill-based routing, session handoff to human agents, and transcript logging, reflecting common Chatbots and Conversational AI functional modules.
Operationally the deployment covers customer support and sales-facing touchpoints on the website, feeding conversational transcripts into internal agent interfaces and case workflows. Integrations are implemented through website embedding and connections to internal agent consoles, with captured chat transcripts used for case management and knowledge base reference.
Governance focused on chat availability windows, escalation workflows, and transcript retention to support consistent service operations. The Salesforce Chat application supports Xero Customer Support and online sales interactions, aligning Chatbots and Conversational AI capability with frontline service processes.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Xero Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2016 | 2016 |
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Xero Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2025 | 2025 |
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Collaboration | Collaboration |
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2024 | 2025 |
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Xero Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Asset Management | Content Management |
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2016 | 2016 |
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Digital Signing | Content Management |
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2020 | 2021 |
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Video Editing | Content Management |
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2017 | 2017 |
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Xero CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience, Customer Analytics | CRM |
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2019 | 2019 |
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Customer Support | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Xero EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Environmental, Social, and Governance (ESG) | EPM |
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2021 | 2021 |
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Xero IT Asset Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Asset Management (ITAM), SaaS Spend Management | IT Asset Management |
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2018 | 2018 |
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Xero ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Incident Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2015 | 2015 |
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Xero PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2018 | 2018 |
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Xero PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2017 | 2017 |
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Apps Development | PaaS |
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2016 | 2016 |
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Apps Development | PaaS |
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2011 | 2011 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Xero IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Backup as a Service (BaaS) | IaaS |
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2018 | 2018 |
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Cloud Storage | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Xero CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Cloud Access Security Brokers (CASB) | CyberSecurity |
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2014 | 2014 |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Xero
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Xero Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Xero IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Xero digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Xero Technographics
Xero is a Professional Services organization based in New Zealand,
with around 4610 employees and annual revenues of $1.68 billion.
Xero operates a diverse technology stack with applications such as
Xero, Lever by Employ and Salesforce Chat (formerly Salesforce Live Agent),
covering areas like ERP Financial, Applicant Tracking System and Chatbots and Conversational AI.
Xero has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Xero, Employ and Salesforce.
Xero recently adopted applications including
Miro in 2025, Miro Intelligent Canvas in 2024 and Magnite (ex Rubicon Project) in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Xero’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Xero’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Xero technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.