San Diego, 92121, CA,
United States
Xterra Wetsuits Technographics
Xterra Wetsuits Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Xterra Wetsuits and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 Xterra Wetsuits employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Xterra Wetsuits has purchased the following applications: Apple Pay for Payment Processing in 2017, Reamaze Live Chat for Chatbots and Conversational AI in 2019, Shopify for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Xterra Wetsuits is running and its propensity to invest more and deepen its relationship with Apple , GoDaddy , Shopify or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Xterra Wetsuits revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Xterra Wetsuits intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Xterra Wetsuits Tech Stack and Enterprise Applications
Xterra Wetsuits ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2017 | 2017 |
In 2017 Xterra Wetsuits implemented Apple Pay on its website, adopting Apple Pay as part of its Payment Processing capabilities for online transactions. The implementation focused on the e-commerce checkout experience for the companys United States storefront, enabling browser and Safari mobile payment flows for customers.
The deployment integrated Apple Pay web payment APIs into the site checkout, configuring client side JavaScript payment requests and server side handling to accept Apple Pay payment tokens. Implementation work included merchant validation, mapping Apple Pay token payloads into the existing payment acceptance path, and instrumenting server endpoints to forward tokenized payment data to the companys payment gateway for authorization.
Operational coverage includes the e-commerce, order management, and finance teams, with changes to checkout page logic, payment reconciliation routines, and testing workflows for Apple Pay success and error states. Governance updates aligned payment acceptance policies and operational procedures to include Apple Pay specific testing and support responsibilities, and the Apple Pay integration is live on the Xterra Wetsuits website for online sales in the United States.
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Xterra Wetsuits AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | Reamaze Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019 Xterra Wetsuits implemented Reamaze Live Chat on its ecommerce site to provide real-time customer engagement and support, placing the deployment squarely in the Chatbots and Conversational AI category. The implementation was positioned to support customer service and ecommerce operations, with Reamaze Live Chat used as the primary on-site messaging channel for product and order inquiries.
Reamaze Live Chat was configured as a site-embedded chat widget that routes conversations into a shared support workflow, employing typical Chatbots and Conversational AI capabilities such as live agent handoff, canned responses, automation rules for basic triage, and lightweight ticket creation for follow up. Configuration focused on conversation routing, message tagging, and agent visibility to enable consistent handling of common customer questions.
The chat widget was deployed on the company website hosted through GoDaddy, integrating into the storefront front end so web sessions and chat transcripts are available to support and ecommerce teams. Operational coverage was concentrated on the customer service function within Xterra Wetsuits in the United States, aligning the Reamaze Live Chat channel with online order and product support workflows.
Governance was implemented through shared inbox ownership, message tagging conventions, and escalation rules to separate first response duties from follow up and fulfillment queries. Training and standard response templates were established to normalize handling across agents and to ensure consistent use of the Reamaze Live Chat features across customer service and ecommerce operations.
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Xterra Wetsuits eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Xterra Wetsuits implemented Shopify as its eCommerce platform to power the company's online storefront and transactional web presence. The Shopify implementation leverages hosted storefront infrastructure with product catalog management, shopping cart and checkout flows, payments processing and order management capabilities that are core to eCommerce operations. Shopify is configured for merchandising controls, product variants, pricing and discount rules, and theme-driven content updates to present wetsuit SKUs and seasonal collections.
Operationally the Shopify deployment supports Xterra Wetsuits business functions for online sales, merchandising, customer order fulfillment and marketing through the corporate website. Governance is executed through Shopify administrative roles and content workflows in the Shopify dashboard, with product lifecycle and site content updates managed by merchandising and eCommerce operations teams to maintain the retail storefront and order processing activities.
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eCommerce | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2017 | 2017 |
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Product Review Management | eCommerce |
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2017 | 2017 |
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Shipping Management | eCommerce |
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2014 | 2014 |
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Xterra Wetsuits CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Partner Relationship Management | CRM |
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2018 | 2018 |
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Xterra Wetsuits IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Xterra Wetsuits
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Xterra Wetsuits Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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