San Francisco, 94104-5401, CA,
United States
Zapier Technographics
Zapier Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Zapier and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 805 Zapier employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Zapier has purchased the following applications: inDinero for ERP Financial in 2012, Pinpoint ATS for Recruiting, Applicant Tracking System in 2025, Antrophic Claude for AI infrastructure, MLOps Platforms in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Zapier is running and its propensity to invest more and deepen its relationship with inDinero , Stripe , Pinpoint or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Zapier revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Zapier intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Zapier Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| inDinero | Legacy | inDinero | ERP Financial | ERP Financial Management | n/a | 2012 | 2012 |
In 2012, Zapier engaged inDinero to provide outsourced accounting, bookkeeping, and controller level finance services for its US based SaaS operations. inDinero was used as the application inDinero in the ERP Financial category to centralize monthly reporting and deliver ongoing financial oversight. The engagement focused on establishing a monthly reporting cadence, controller level review, and governance around month end close workflows.
The implementation combined a dashboarded outsourced finance team with bookkeeping processes to operationalize core accounting ledgers, month end routines, and management reporting. Functional modules and capabilities implemented included outsourced accounting, bookkeeping, controller level finance oversight, and dashboarded financial reporting to leadership. Governance changes formalized monthly reporting cycles and controller review, and outcomes explicitly reported included saved leadership time while helping scale reporting and month end processes.
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Payment Processing | ERP Financial Management |
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2017 | 2017 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pinpoint | Legacy | Pinpoint ATS | Recruiting, Applicant Tracking System | HCM | n/a | 2025 | 2025 |
In 2025, Zapier implemented Pinpoint ATS to power recruiting workflows on its public careers site. The deployment is an example of a Recruiting,Applicant Tracking System implementation intended to centralize applicant intake across Zapier's People Operations and Talent Acquisition teams.
Pinpoint ATS was configured to host job listings on the corporate career pages, capture candidate applications, maintain a searchable applicant database, and automate workflow steps for screening, interview scheduling, and offer coordination. The implementation uses standard Applicant Tracking System functional modules including job posting management, candidate pipelines, evaluation forms, interview scheduling, and configurable status transitions to enforce consistent hiring workflows.
The Pinpoint ATS installation is embedded on Zapier's website to capture applications directly into the system and to present live job listings managed within the application. Operational coverage includes hiring managers and People Ops staff who use the application to review candidates, coordinate interviews, and maintain candidate records across roles and departments.
Governance for the deployment centers on role based access controls, structured hiring workflows, interview templates, and audit trails to standardize process execution and maintain record integrity. Configuration emphasizes centralized candidate data and workflow orchestration to establish repeatable recruiting processes under the Pinpoint ATS platform.
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Skills Intelligence | HCM |
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2022 | 2022 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Anthropic | Legacy | Antrophic Claude | AI infrastructure, MLOps Platforms | AI Development | n/a | 2025 | 2025 |
In 2025, Zapier deployed Antrophic Claude as an AI infrastructure,MLOps Platforms solution to accelerate company-wide AI adoption across its remote-first organization. The initiative was scoped to product marketing, engineering, design, strategic planning, and customer-facing teams, aligning the Antrophic Claude deployment with Zapier’s automation-first operating model and distributed work practices.
Antrophic Claude was configured to leverage artifact creation, code generation capabilities branded as Claude Code, and agent orchestration to automate common workflows. Teams built automated content pipelines where Antrophic Claude drafts content, saves to Google Docs, and posts review notifications to Slack, while engineering workflows generate code and open merge requests automatically after contextual analysis.
The implementation integrated Antrophic Claude with Zapier’s Model Context Protocol servers to provide contextual access to internal data sources, and users leverage the Zapier MCP in Claude to search Slack by keyword and enrich responses with CRM and web search context. Internal servers were created to help Antrophic Claude navigate the codebase, and team-specific agents were provisioned for developer experience and design prototyping.
Rollout began with grassroots adoption on Marketing before expanding company-wide, supported by an organizational hackathon that catalyzed ideation and rapid prototyping. Governance was organized around team-specific agent tooling and centralized MCP access controls, enabling secure connections across internal tools while preserving Zapier’s distributed workflows.
The deployment produced measurable adoption outcomes stated by the company, including 89% AI adoption across employees, 800 plus AI agents deployed internally exceeding headcount, and reported 10x year-over-year growth in Anthropic app usage and task processing through the Anthropic integration on Zapier. Zapier positioned Antrophic Claude to support content creation, engineering, strategic planning, and customer research as core business functions under its AI infrastructure,MLOps Platforms strategy.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Chatbots and Conversational AI | AI-Powered Application |
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2011 | 2011 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2013 | 2013 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2020 | 2020 |
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Contract Lifecycle Management | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2021 | 2021 |
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Customer Support | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation, Sales Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management, iPaaS (Integration Platform as a Service) | PaaS |
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2020 | 2020 |
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Apps Development | PaaS |
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2020 | 2020 |
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Apps Development | PaaS |
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2021 | 2021 |
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Apps Development | PaaS |
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2020 | 2020 |
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Apps Development | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2013 | 2013 |
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Transactional Email | PaaS |
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2012 | 2012 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Zapier
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Zapier Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||