Blue Springs, 64014, MO,
United States
Zarda Bar-B-Q Technographics
Zarda Bar-B-Q Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Zarda Bar-B-Q and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 Zarda Bar-B-Q employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Zarda Bar-B-Q has purchased the following applications: accessWidget for Web Content Management in 2025, ezCater Platform for Online Food Ordering System in 2020, IgniteTech Bespeak for Customer Engagement in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Zarda Bar-B-Q is running and its propensity to invest more and deepen its relationship with accessiBe , ezCater , IgniteTech or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Zarda Bar-B-Q revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Zarda Bar-B-Q intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Zarda Bar-B-Q Tech Stack and Enterprise Applications
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| accessiBe | Legacy | accessWidget | Web Content Management | Content Management | n/a | 2025 | 2025 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ezCater | Legacy | ezCater Platform | Online Food Ordering System | eCommerce | n/a | 2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IgniteTech | Legacy | IgniteTech Bespeak | Customer Engagement | CRM | n/a | 2013 | 2013 |
In 2013, Zarda Bar-B-Q implemented SMS Masterminds mobile and loyalty marketing services, later branded as BeSpeak and associated with IgniteTech Bespeak, in a Customer Engagement deployment in the United States. The project was a CRM and loyalty marketing initiative designed to build direct customer relationships and manage targeted mobile campaigns for a regional restaurant operator.
The implementation focused on core Customer Engagement capabilities including mobile messaging, loyalty database management, targeted message segmentation, campaign scheduling, opt in management, and rewards issuance and redemption workflows. Configuration emphasis was on customer enrollment flows and message personalization to support repeat visits and loyalty program participation.
Operational coverage included marketing and guest experience functions across Zarda Bar-B-Q locations in the United States, with campaign orchestration used to drive promotions and loyalty rewards. Systems integration details were not specified, the deployment functionally centralized customer contact and loyalty lifecycle management within the restaurant marketing stack.
Reported outcomes from the engagement include a loyalty database of more than 5,900 customers, delivery of over 21,000 targeted messages, and a 45.7 percent redemption rate on loyalty rewards. The linkage to IgniteTech Bespeak is inferred from later consolidation of Aclate and BeSpeak assets into IgniteTech product offerings, and IgniteTech Bespeak is referenced here as the contemporary application name for the Customer Engagement capability.
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Real Estate CRM | CRM |
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2014 | 2014 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Security (AppSec) | CyberSecurity |
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2023 | 2023 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at Zarda Bar-B-Q
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Zarda Bar-B-Q Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||