Zenabis Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Zenabis and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Zenabis employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Zenabis has purchased the following applications: TruTrace StrainSecure for Blockchain Platform in 2019, Microsoft 365 for Collaboration in 2015, Salesforce Marketing Cloud for Marketing Automation in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Zenabis is running and its propensity to invest more and deepen its relationship with TruTrace , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Zenabis revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Zenabis intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TruTrace | Legacy | TruTrace StrainSecure | Blockchain Platform | Blockchain | n/a | 2019 | 2019 |
In 2019 Zenabis joined TruTrace's StrainSecure validation program, deploying TruTrace StrainSecure as a Blockchain Platform to collect, register and publish verified genomic and testing data for its cannabis strains as part of a Canadian supply chain and product authentication initiative. The engagement connected Zenabis to the Shoppers Drug Mart pilot in Canada and was intended to increase transparency and validate strain authenticity for patients and consumers.
The implementation concentrated on data ingestion and registration workflows for genomic profiles and laboratory testing results, immutable record publication to the blockchain ledger, and strain level provenance tracking to establish a tamper resistant system of record. TruTrace StrainSecure functioned as the authoritative registry for strain identity verification, supporting product authentication, quality assurance, and supply chain traceability workflows across cultivation and distribution touchpoints.
Operational scope was within Canada and centered on supply chain partners participating in the Shoppers Drug Mart pilot, with governance processes introduced to standardize sample collection, testing protocols, and data publishing to the StrainSecure ledger. Zenabis used TruTrace StrainSecure as a Blockchain Platform to align compliance oriented reporting and patient facing verification workflows in support of the initiative to validate strain authenticity for consumers and patients.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | 2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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