Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Consumer Packaged Goods
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Keurig Dr Pepper Consumer Packaged Goods 29400 $15.4B United States SAP SAP S/4 HANA ERP Financial 2019 n/a
Keurig Dr Pepper Consumer Packaged Goods 29400 $15.4B United States IBM IBM Netezza Appliance Data Warehouse Appliance 2013 n/a
Consumer Packaged Goods 29400 $15.4B United States IBM IBM Netezza Data Warehouse Data Warehouse 2013 n/a
Consumer Packaged Goods 29400 $15.4B United States Oracle Oracle Siebel TPM Trade Promotion Management 2014 n/a
Consumer Packaged Goods 29400 $15.4B United States Oracle Oracle Engagement Cloud Customer Engagement,Sales Engagement 2020 n/a
Consumer Packaged Goods 29400 $15.4B United States SAP SAP Commerce Cloud (ex Hybris) eCommerce 2012 n/a
Consumer Packaged Goods 29400 $15.4B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2020 n/a
Consumer Packaged Goods 29400 $15.4B United States Oracle Oracle Marketing Cloud (Eloqua) Marketing Automation 2020 n/a
Consumer Packaged Goods 29400 $15.4B United States Oracle Oracle Sales Cloud Sales Automation,CRM 2020 n/a
Consumer Packaged Goods 29400 $15.4B United States Oracle Oracle Customer Data Management Data Management Platform 2020 n/a
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