Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
IEEE Non Profit 1200 $646M United States Resonate Resonate Ignite Platform Data Management Platform 2013 n/a
IEEE Non Profit 1200 $646M United States Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2013 n/a
Non Profit 1200 $646M United States Facebook Facebook Atlas Marketing Automation 2013 n/a
Non Profit 1200 $646M United States Akamai Akamai CDN Content Delivery Network 2014 n/a
Non Profit 1200 $646M United States Chartbeat Chartbeat Analytics and BI 2011 n/a
Non Profit 1200 $646M United States Red Hat Red Hat Enterprise Linux Apps Development 2011 n/a
Non Profit 1200 $646M United States Webtrends Webtrends Analytics Marketing Analytics 2011 n/a
Non Profit 1200 $646M United States Sungard Availability Services Sungard Availability Services Connected Cloud Application Hosting and Computing Services 2012 n/a
Non Profit 1200 $646M United States Adobe Systems Adobe Marketo Marketing Automation 2018 n/a
Non Profit 1200 $646M United States Google Google Tag Manager Tag Management 2014 n/a
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