Apps Purchases: 10+ Million Software Purchases
Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?
Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.
Apply Filters For 10+ Million Software Purchases
- Non Profit
| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | VAR/SI | Insight | Insight Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
 |
MercyCorps | Non Profit | 5400 | $267M | United States | Intuit | Intuit Mailchimp | Marketing Automation | 2018 | n/a | ||
|
|
MercyCorps | Non Profit | 5400 | $267M | United States | VistaShare | VistaShare | Data Management Platform | 2018 | n/a | In 2018 MercyCorps deployed VistaShare as a Data Management Platform on its public website, establishing a site-level data orchestration layer to support web analytics and digital engagement. VistaShare is implemented directly on MercyCorps web properties to capture event streams and manage tag and data layer behavior at the page level, positioning the application as the primary web data collection and orchestration point. The implementation centers on core Data Management Platform capabilities, including data layer orchestration, event tagging and tag management, consent capture and consent-state propagation, visitor identity stitching and basic audience segmentation. Configuration appears focused on managing client-side event definitions and forwarding curated event streams to downstream analytics and engagement consumers, using the VistaShare interface for rule and schema control. Operational ownership is oriented toward digital marketing and analytics functions, with the deployment scoped to the public website rather than backend enterprise systems. Governance practices inferred from a site-level implementation include centralized tag governance, standardized event taxonomy, phased rollout of tag rules, and change control for configuration updates to limit site performance and data quality risk. The narrative links MercyCorps, VistaShare, Data Management Platform and web analytics and engagement as the primary business functions impacted. | |
 |
|
Non Profit | 5400 | $267M | United States | Fastly | Fastly | Content Delivery Network | 2021 | n/a |
|
|
|
|
|
Non Profit | 5400 | $267M | United States | Amazon Web Services (AWS) | Amazon SES | Transactional Email | 2019 | n/a |
|
|
|
|
|
Non Profit | 5400 | $267M | United States | Stripe | Stripe Payments | Payment Processing | 2020 | n/a |
|
|
|
|
|
Non Profit | 5400 | $267M | United States | Microsoft | Microsoft 365 | Collaboration | 2021 | n/a |
|
|
|
|
|
Non Profit | 5400 | $267M | United States | Microsoft | Microsoft Clarity | Marketing Analytics | 2022 | n/a |
|
|
|
|
|
Non Profit | 5400 | $267M | United States | Magnite | Magnite (ex Rubicon Project) | Digital Advertising Platform | 2015 | n/a |
|
|
|
|
|
Non Profit | 5400 | $267M | United States | Teads | Teads Platform | Marketing Analytics,Data Management Platform | 2023 | n/a |
|
|
|
|
|
Non Profit | 669 | $267M | Australia | Ascender | Ascender Preceda | Core HR | 2017 | n/a |
|
|