Portsmouth, PO1 2SA,
United Kingdom
4Marketing Solutions Technographics
4Marketing Solutions Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 4Marketing Solutions and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 4Marketing Solutions employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 4Marketing Solutions has purchased the following applications: Microsoft 365 for Collaboration in 2017, FIVE CRM for Call Center in 2019, AuthSMTP for Transactional Email in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 4Marketing Solutions is running and its propensity to invest more and deepen its relationship with Microsoft , FIVE CRM , AuthSMTP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 4Marketing Solutions revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 4Marketing Solutions intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
4Marketing Solutions Tech Stack and Enterprise Applications
4Marketing Solutions Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, 4Marketing Solutions implemented Microsoft 365. Microsoft 365 is referenced on the 4Marketing Solutions website, indicating an active cloud tenant and use of Microsoft 365 for Collaboration functions. The deployment aligns with a cloud-hosted SaaS tenant architecture scaled to a 25 person professional services firm, and typical Collaboration capabilities include enterprise email, document collaboration, shared libraries and team communication. The Application Microsoft 365 supports core business functions across marketing, client services and internal operations through centralized content and communication tooling.
Configuration and operational coverage for Microsoft 365 appears to be tenant-level, with standard administration, user provisioning and access controls governing collaboration assets. Governance and workflow configuration are likely focused on shared document libraries and collaborative workflows that connect internal teams and external content surfaced on the company website. The presence of Microsoft 365 on the site is a direct signal of the application tenancy and its role in enabling Collaboration across the organization.
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4Marketing Solutions CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FIVE CRM | Legacy | FIVE CRM | Call Center | CRM | n/a | 2019 | 2019 |
In 2019, 4Marketing Solutions implemented FIVE CRM as its Call Center application to support customer contact handling on the corporate website. The deployment serves a United Kingdom based professional services firm of 25 employees, and FIVE CRM is explicitly used on the company website to capture leads and surface contact records for phone engagement.
The FIVE CRM implementation focuses on Call Center functional modules including contact management, call logging, inbound call routing, queue-based handling, and agent desktop workflows typical of call center operations. The configuration includes web-to-CRM lead capture and click-to-call enabled from site pages, aligning the FIVE CRM contact records with telephone interaction workflows and basic CTI style functionality for agents.
Operational scope covered sales and customer service functions with internal administration managing user roles, routing rules, and contact data configuration. Governance emphasized call routing policies, form-to-record mapping on the website, and contact hygiene procedures to sustain the Call Center workflows implemented in FIVE CRM.
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4Marketing Solutions PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AuthSMTP | Legacy | AuthSMTP | Transactional Email | PaaS | n/a | 2014 | 2014 |
In 2014, 4Marketing Solutions deployed AuthSMTP to handle authenticated outbound mail originating from its website. AuthSMTP is used as a Transactional Email service to relay and record website sent messages on https://www.4marketing.co.uk/.
The implementation configures AuthSMTP as the site SMTP relay with unique SMTP credentials provisioned for the web application, enabling authenticated SMTP delivery, outbound message logging and deliverability troubleshooting. Functional capabilities implemented include transactional email relay, SMTP authentication and message logging, which support web operations and client services workflows that send automated notifications and contact form messages. Governance was established through centralized credential management and access control on the AuthSMTP account, alongside sender authentication practices consistent with Transactional Email operations.
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Transactional Email | PaaS |
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2020 | 2020 |
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4Marketing Solutions IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at 4Marketing Solutions
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 4Marketing Solutions Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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