Lutterworth, LE17 5RD,
United Kingdom
A & A Lamb Technographics
A & A Lamb Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by A & A Lamb and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 48 A & A Lamb employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that A & A Lamb has purchased the following applications: LiveChat for Chatbots and Conversational AI in 2022, Microsoft 365 for Collaboration in 2018, Mixpanel for Marketing Analytics in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems A & A Lamb is running and its propensity to invest more and deepen its relationship with LiveChat, Inc. , Microsoft , Mixpanel or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing A & A Lamb revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for A & A Lamb intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
A & A Lamb Tech Stack and Enterprise Applications
A & A Lamb AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022, A & A Lamb deployed LiveChat on its public website to provide online customer engagement. The 48-employee Construction and Real Estate firm in the United Kingdom uses the LiveChat application within the Chatbots and Conversational AI category to capture inbound inquiries and enable real-time messaging with site visitors. Deployment follows a web-embedded architecture, with the LiveChat widget running in-browser and routing conversations to a vendor hosted agent console accessed by internal staff.
Configuration emphasized standard conversational capabilities, including live messaging, canned responses, visitor context and chat transcript capture, enabling structured intake of service requests and sales leads. Operational scope is the corporate website as the primary contact point, supporting customer service and lead qualification workflows, with administration and agent routing managed through the LiveChat admin interface. The implementation aligns A & A Lamb LiveChat Chatbots and Conversational AI with human agent workflows and archived chat records for follow up and manual handoff.
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A & A Lamb Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, A & A Lamb implemented Microsoft 365 as the company wide Collaboration platform across its United Kingdom operations, covering its workforce of 48 employees. The deployment is referenced on the company website, indicating Microsoft 365 is used as the primary collaboration environment for both office staff and site teams.
Microsoft 365 was provisioned to deliver core Collaboration functionality including cloud email, Office application access, document libraries for shared project files, file synchronization, and real time team communication and meetings. The implementation aligns with common Microsoft 365 modules such as Exchange Online for mail, SharePoint Online for document management, OneDrive for individual file sync, and Microsoft Teams for chat and conferencing.
Operational controls were administered through Microsoft 365 administrative tools with focus on account provisioning, mailbox and document permission governance, and tenant level settings for external sharing. The presence of Microsoft 365 on the public site suggests the platform is embedded in internal workflows and supports coordination between back office functions and field operations.
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A & A Lamb CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mixpanel | Legacy | Mixpanel | Marketing Analytics | CRM | n/a | 2022 | 2022 |
In 2022, A & A Lamb implemented Mixpanel on their website. The deployment uses Mixpanel and is categorized as Marketing Analytics to capture event-level web interactions that support marketing and customer engagement functions at the company.
The implementation is a client-side web instrumentation pattern, with the Mixpanel JavaScript snippet embedded across site pages to record page views and custom events. Configuration focuses on event tracking, funnel analysis, cohort segmentation, retention reporting, and dashboarding, reflecting standard Marketing Analytics capabilities for behavioral and campaign analysis. Operational ownership is scoped to the A & A Lamb website and managed by internal marketing and operations staff, with tagging and event naming governance applied to ensure consistent data capture and dashboard accuracy.
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A & A Lamb IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at A & A Lamb
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by A & A Lamb Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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