Prahran, 3181, VIC,
Australia
A Y Company Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by A Y Company and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 12 A Y Company employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that A Y Company has purchased the following applications: Microsoft 365 for Collaboration in 2021, Funnelytics for Customer Analytics in 2022, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems A Y Company is running and its propensity to invest more and deepen its relationship with Microsoft , MyGuestlist , Funnelytics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing A Y Company revenues, which have grown to $4.5 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for A Y Company intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
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Event Management | Collaboration |
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2016 | 2016 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Funnelytics | Legacy | Funnelytics | Customer Analytics | CRM | n/a | 2022 | 2022 |
In 2022, A Y Company deployed Funnelytics on its website to establish Customer Analytics capabilities that support marketing and customer engagement. The Funnelytics deployment is embedded on the public site and instruments client side tracking scripts to enable funnel visualization and visitor journey mapping, focused on conversion tracking and campaign attribution across site touchpoints.
Configuration emphasized funnel design, event taxonomy, conversion goals and dashboarding to produce unified funnel views and visual reports for site traffic and source performance. Operational scope is the company website, with implementation and governance managed by the internal marketing team and owner level oversight, using a compact tagging and event naming policy to sustain consistent analytics and iterative updates to funnels and dashboards.
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Tag Management | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
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