List of Funnelytics Customers
Niagara-on-the-Lake, L0S1J0, ON,
Canada
Since 2010, our global team of researchers has been studying Funnelytics customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Funnelytics for Customer Analytics from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Funnelytics for Customer Analytics include: UK Fuels, a Radius Company, a United Kingdom based Oil, Gas and Chemicals organisation with 1002 employees and revenues of $3.96 billion, Real Madrid, a Spain based Leisure and Hospitality organisation with 1141 employees and revenues of $1.28 billion, Maricopa Community Colleges, a United States based Education organisation with 10000 employees and revenues of $895.0 million, Sterling, a United States based Professional Services organisation with 5700 employees and revenues of $719.0 million, GuideOne Insurance, a United States based Insurance organisation with 900 employees and revenues of $585.0 million and many others.
Contact us if you need a completed and verified list of companies using Funnelytics, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the software purchases.
The Funnelytics customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight |
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22Group | Professional Services | 10 | $1M | United Kingdom | Funnelytics | Funnelytics | Customer Analytics | 2020 | n/a |
In 2020, 22Group implemented Funnelytics on its website to establish a Customer Analytics capability. The deployment of Funnelytics focused on site-level instrumentation and funnel mapping, using Funnelytics funnel visualization and journey analytics to trace visitor paths and conversion steps. This configuration positioned Funnelytics as the primary Customer Analytics tool for marketing and demand generation workflows.
Implementation architecture was predominantly client-side, embedding Funnelytics tracking on web pages to capture session flow and user interactions, with dashboards configured to surface conversion funnels and channel performance. Functional modules implemented included funnel mapping, conversion path analysis, and visual dashboards for segmentation and behavioral path inspection. Operational scope remained website centric, supporting marketing and business development functions within 22Group, with iterative configuration and dashboard tuning to reflect campaign structures. Governance practices emphasized centralized analytics ownership within the marketing function and scheduled reviews of funnel configurations, aligning the Funnelytics implementation with ongoing content and campaign planning.
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3c Plus Tecnologia | Professional Services | 120 | $12M | Brazil | Funnelytics | Funnelytics | Customer Analytics | 2022 | n/a |
In 2022, 3c Plus Tecnologia implemented Funnelytics as its Customer Analytics solution on its website. The deployment established Funnelytics for funnel visualization and customer journey mapping to support marketing and digital campaign measurement.
The Funnelytics implementation centered on a workspace configuration with mapped funnels, conversion step definitions, event tagging schemes, and visualization dashboards for campaign and funnel analysis. Instrumentation was executed via client side tracking snippets and page level event mapping embedded in the public website. Data capture emphasized session flows, conversion points and attribution ready touch point mapping consistent with Customer Analytics functional workflows.
Operational ownership resides with the marketing and digital analytics function, with defined tagging governance, QA processes and a reporting cadence for campaign managers and analysts. Rollout was scoped to the company website in Brazil and designed for iterative funnel expansion by marketing teams. Training for analysts and campaign owners was included to maintain tagging standards and visualization accuracy.
The implementation positioned Funnelytics as the primary Customer Analytics tool for web traffic funnel analysis, informing campaign planning and execution workflows. Ongoing work focuses on continued instrumentation, maintenance of event taxonomy and embedding funnel insights into marketing operations.
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411 Locals | Professional Services | 1000 | $120M | United States | Funnelytics | Funnelytics | Customer Analytics | 2022 | n/a |
In 2022, 411 Locals deployed Funnelytics as a Customer Analytics application on its public website to instrument online customer journeys and funnel behavior. 411 Locals Funnelytics Customer Analytics supports marketing and digital analytics functions focused on mapping conversion pathways and visualizing visitor flow across site touch points.
The implementation centered on core Customer Analytics capabilities, including funnel visualization, page and event-level conversion tracking, and centralized dashboards for campaign and path analysis. Funnelytics was configured to capture campaign entry points and downstream conversion events, enabling analysts to construct visual funnel maps and segment flows by marketing source.
Deployment was scoped to the corporate website, with operational coverage assigned to the digital marketing and analytics teams in the United States. Data collection was executed through site-level instrumentation and tagging aligned to campaign landing pages and conversion pages, ensuring consistent event taxonomy across tracked funnels.
Governance activities focused on establishing tagging standards, access controls for dashboard consumption, and a cadence for funnel reviews between marketing operations and analytics stakeholders. Rollout emphasized iterative funnel builds and ongoing configuration of event schemas, positioning Funnelytics as the central Customer Analytics tool for web conversion analysis at 411 Locals.
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Professional Services | 10 | $1M | United States | Funnelytics | Funnelytics | Customer Analytics | 2019 | n/a |
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Construction and Real Estate | 10 | $1M | United States | Funnelytics | Funnelytics | Customer Analytics | 2019 | n/a |
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Leisure and Hospitality | 30 | $3M | United States | Funnelytics | Funnelytics | Customer Analytics | 2019 | n/a |
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Leisure and Hospitality | 12 | $5M | Australia | Funnelytics | Funnelytics | Customer Analytics | 2022 | n/a |
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Oil, Gas and Chemicals | 10 | $2M | United States | Funnelytics | Funnelytics | Customer Analytics | 2022 | n/a |
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Professional Services | 10 | $1M | United States | Funnelytics | Funnelytics | Customer Analytics | 2019 | n/a |
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Professional Services | 10 | $1M | United States | Funnelytics | Funnelytics | Customer Analytics | 2019 | n/a |
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Buyer Intent: Companies Evaluating Funnelytics
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