Abenson Technographics
Abenson Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Abenson and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 Abenson employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abenson has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2013, Oracle E-Business Suite - Enterprise Asset Management for Enterprise Asset Management in 2013, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abenson is running and its propensity to invest more and deepen its relationship with Oracle , Amazon Web Services (AWS) , Klarna or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abenson revenues, which have grown to $300.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abenson intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Abenson Tech Stack and Enterprise Applications
Abenson ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2013 | 2014 |
In 2013, Abenson implemented Oracle E-Business Suite as its core ERP Financial application to centralize finance, receivables, treasury and fixed asset accounting across Abenson Ventures, Inc. and affiliated retail, real estate, and service business units in the Philippines. The Oracle E-Business Suite deployment targeted Oracle EBS R12.1 and R12.2 Financials and was positioned to support end to end financial workflows and month end accounting controls for the enterprise.
The implementation covered Oracle Receivables with JDA MMS customer, supplier, receivable invoice and receipt interfaces including an auto application program that applies receipts to invoices, Oracle Cash Management, and Oracle Fixed Assets, with supervised maintenance support for Oracle Financials and Oracle Property Manager. Configuration and delivery activities included BR10 business requirements definition, BR20 business requirements mapping and process streamlining, Conference Room Pilot testing, end user training, user acceptance testing, parallel testing and Go Live, and MD050 documentation for customized reports, forms and programs.
Project governance was structured around a dedicated Project Manager who prepared, monitored and executed the project plan, managed escalated issues, ensured timely sign off of project milestone certificates, consolidated project documentation and served as the primary point of contact with regular reporting to stakeholders. Application Consultant responsibilities included presales consulting, implementation and post live support for Oracle EBS Financials, logging and monitoring Service Requests with Oracle Metalink and facilitating patch and data fix applications, and coordinating testing of third party integrations including JDA MMS and other point of sale systems to validate end to end transaction flows.
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Payment Processing | ERP |
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2021 | 2021 |
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Payment Processing | ERP |
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2021 | 2021 |
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Abenson ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite - Enterprise Asset Management | Enterprise Asset Management | ERP Services and Operations | n/a | 2013 | 2014 |
In 2013, Abenson implemented Oracle E-Business Suite - Enterprise Asset Management to formalize asset accounting and treasury reconciliation workflows within its retail operations. The Oracle E-Business Suite - Enterprise Asset Management deployment was executed alongside Financials configuration work to align asset records with accounts receivable and cash management processes.
The implementation at Abenson included Oracle Receivables, Oracle Cash Management, and Oracle Fixed Assets as the core tracked modules, while delivery and support capabilities covered Oracle EBS R12.1 and R12.2 Financials modules such as General Ledger, Accounts Payable, Accounts Receivable, Cash Management, Fixed Assets, EBTax, Late Charges, SLA, FSG, and Report Manager as part of the application consultant scope. Configuration work included business requirements documentation BR10 and BR20, Conference Room Pilot testing, End User Training, User Acceptance Testing, and MD050 documentation for customized reports, forms and programs.
Integrations were validated with JDA MMS and other point of sale systems, including Customer, Supplier, receivable invoice and receipt interfaces and the auto-application program for receipts to invoices. Operational coverage focused on finance and asset management functions with supervised maintenance support for Oracle Financials and Oracle Property Manager to ensure accounting alignment and asset lifecycle updates.
Project governance followed disciplined program management practices, with a designated Project Manager responsible for preparing and executing the project plan, managing escalated issues, consolidating documentation, ensuring timely sign-off of Project Milestone Certificates, and regular reporting to stakeholders. Post-go-live processes included parallel testing support, logging and monitoring Service Requests via Oracle Metalink, and ongoing post-live support for Oracle Property Manager and Oracle Purchasing as part of the sustained application support model.
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Abenson Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Abenson implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The retailer uses Google Workspace on their website and across corporate operations to provide hosted email, document collaboration, calendaring, and cloud-native productivity tools for internal and customer-facing workflows.
Google Workspace (Formerly Google G-Suite) was provisioned with centralized domain management and the Google admin console to manage user provisioning, group aliases, and role-based access for merchandising, marketing, customer service, and corporate finance teams. Functional capabilities include Gmail, Google Drive, Docs, Sheets, Calendar, and shared drives, which support collaborative content creation, approval workflows, and internal communications across store and head office staff.
Operational coverage spans Abenson headquarters and retail operations in the Philippines, with the platform tied into the company website for corporate email routing and staff coordination. Governance is organized through administrative policies and access controls in the Google Workspace admin console, aligned to standard user lifecycle and data sharing practices for a mid-market retail organization.
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Abenson Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2018 | 2018 |
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Abenson eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2021 | 2021 |
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Abenson SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Inventory Management | SCM |
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2013 | 2014 |
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Abenson CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2021 | 2021 |
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Abenson ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Abenson TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2013 | 2014 |
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Abenson PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Abenson IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Abenson
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Abenson Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Abenson IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Abenson digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Abenson Technographics
Abenson is a Retail organization based in Philippines,
with around 3000 employees and annual revenues of $300.0 million.
Abenson operates a diverse technology stack with applications such as
Oracle E-Business Suite, Oracle E-Business Suite - Enterprise Asset Management and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Enterprise Asset Management and Collaboration.
Abenson has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Google.
Abenson recently adopted applications including
Amazon Pay in 2021, Klarna Payments in 2021 and Adobe Commerce (ex Magento) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Abenson’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Abenson’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Abenson technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.