Ashland, 44805, OH,
United States
Abers Truck Center Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Abers Truck Center and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Abers Truck Center employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abers Truck Center has purchased the following applications: Rackspace Cloud for Application Hosting and Computing Services in 2018, CDK Global CRM for Automotive Dealership CRM in 2014, ActivEngage for Chatbots and Conversational AI in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abers Truck Center is running and its propensity to invest more and deepen its relationship with Rackspace Technology , Amazon Web Services (AWS) , CDK Global or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abers Truck Center revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abers Truck Center intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 | ||
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| CDK Global | Legacy | CDK Global CRM | Automotive Dealership CRM | CRM | n/a | 2014 | 2014 | In 2014, Abers Truck Center implemented CDK Global CRM. CDK Global CRM is deployed as the dealership customer relationship platform under the Automotive Dealership CRM category and is surfaced on the Abers Truck Center website for direct web lead capture. The implementation reflects a small dealer deployment suited to a 20 person, single-site organization in the United States, with configuration focused on core Automotive Dealership CRM capabilities. The platform is configured for contact and lead management, sales pipeline workflows, customer record consolidation, and appointment or service scheduling features commonly used by retail truck dealerships. Integration work centers on the dealer website, where web form submissions are routed into CDK Global CRM to create leads and update contact records, enabling sales and service staff to act on inbound customer interest. Operational coverage is concentrated on the sales and customer service functions at the dealership, with CRM access provisioned to front-line users who handle inquiries and follow up. Governance is localized, with internal administrative control and light configuration management appropriate for a small enterprise. Rollout and training are scoped to dealer staff and system administrators, keeping workflows aligned to daily sales and service processes while maintaining CRM data hygiene for customer follow up. | |
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Automotive Dealership CRM | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2018 | 2018 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| ActivEngage | Legacy | ActivEngage | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 | In 2016, Abers Truck Center implemented ActivEngage on their website. The deployment uses ActivEngage as a website-facing conversational layer under the Chatbots and Conversational AI category to support customer engagement for sales and service functions. The implementation centers on an embedded chat widget across inventory and contact pages, configured with conversational flows to handle common inquiries, lead capture forms, appointment requests, and live agent escalation. This setup aligns ActivEngage with front-line retail operations at a small dealer scale. Configuration emphasized modular conversational scripts, canned responses, and routing to on-site staff during business hours, with administrative controls for updating scripts and publishing conversational changes. Governance covered content ownership by operations and training of sales and service staff to monitor sessions and qualify leads, with a phased rollout across high traffic pages on the public website. The provided information documents ActivEngage on the website and does not specify integrations with other backend systems. |
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Dealership Management | ERP Services and Operations |
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2014 | 2014 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Governance, Risk and Compliance | TRM |
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2016 | 2016 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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