Absolute Music
3-5 Knighton Heath Estate, 855 Ringwood Road,
Bournemouth, BH11 8NE,
United Kingdom
Bournemouth, BH11 8NE,
United Kingdom
44 12 0259-7180
Retail
Absolute Music Technographics
Absolute Music Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Absolute Music and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 38 Absolute Music employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Absolute Music has purchased the following applications: Apple Pay for Payment Processing in 2020, Zendesk Chat for Chatbots and Conversational AI in 2015, BigCommerce for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Absolute Music is running and its propensity to invest more and deepen its relationship with Apple , Google , Klarna or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Absolute Music revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Absolute Music intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Absolute Music Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
In 2020 Absolute Music implemented Apple Pay on its website. The deployment adds Apple Pay to the retailer's e-commerce checkout to handle Payment Processing for online purchases and mobile wallet authorization. The implementation is scoped to the UK online store at https://www.absolutemusic.co.uk/ and aligns with the company's retail and finance business functions.
Technically the Apple Pay integration leverages browser-based web payment flows, tokenized payment credentials and the standard Apple Pay web APIs to surface wallet payment options at checkout, connecting with the site's checkout logic and the merchant payment gateway for authorization and settlement. Operational ownership is assigned to the e-commerce and finance teams in the 38-person organization, with configuration focused on checkout presentation, payment token handling and authorization flows, and governance handled through e-commerce change control and payment acceptance configuration updates.
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015, Absolute Music implemented Zendesk Chat on its website. The deployment uses the cloud hosted Zendesk Chat web widget to enable real time online customer support, situating the implementation within the Chatbots and Conversational AI category.
Configuration focused on standard conversational modules including live chat, canned responses, proactive chat triggers, visitor monitoring, chat transcripts, and basic chat analytics, with the agent interface provisioned for the retailer's customer support staff. Operational coverage centers on website customer inquiry handling and order support for Absolute Music's United Kingdom retail operations, scaled to the company's small team size of 38 employees. Governance included configuration of routing rules, response templates, and agent availability workflows to align chat handling with existing support procedures.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bigcommerce | Legacy | BigCommerce | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020 Absolute Music deployed BigCommerce as its online storefront, establishing BigCommerce as the core eCommerce application for its public website absolutemusic.co.uk. The implementation was oriented around enabling online sales and merchandising for the UK retail business, reflecting the needs of a 38 person retailer with approximately 4,000,000 GBP in revenue.
The deployment uses BigCommerce functional modules for product catalog management, storefront theming and responsive web templates, shopping cart and checkout flows, pricing and promotions, and administrative order handling, configured to support merchandising and inventory workflows. Operational control is centralized through the BigCommerce control panel, with ecommerce and marketing users managing product content, promotions, and order processing through role-based administration and commerce workflow automation.
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Support | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2013 | 2013 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2015 | 2015 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Absolute Music
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Absolute Music Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Absolute Music IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Absolute Music digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Absolute Music Technographics
Absolute Music is a Retail organization based in United Kingdom,
with around 38 employees and annual revenues of $4.0 million.
Absolute Music operates a diverse technology stack with applications such as
Apple Pay, Zendesk Chat and BigCommerce,
covering areas like Payment Processing, Chatbots and Conversational AI and eCommerce.
Absolute Music has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Apple, Zendesk and Bigcommerce.
Absolute Music recently adopted applications including
Klarna Payments in 2021, Klevu Discovery Suite in 2021 and Cloudflare CDN in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Absolute Music’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Absolute Music’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Absolute Music technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.