Act-On Software
121 SW Morrison St 1600,
Portland, 97204, OR,
United States
Portland, 97204, OR,
United States
1 877-530-1555
Professional Services
Act-On Software Technographics
Act-On Software Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Act-On Software and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Act-On Software employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Act-On Software has purchased the following applications: Drift AI Chatbot for Chatbots and Conversational AI in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Oracle NetSuite CRM for CRM in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Act-On Software is running and its propensity to invest more and deepen its relationship with Drift , ThoughtSpot , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Act-On Software revenues, which have grown to $27.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Act-On Software intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Act-On Software Tech Stack and Enterprise Applications
Act-On Software AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Act-On Software deployed Drift AI Chatbot on its corporate website. The Drift AI Chatbot implementation, categorized as Chatbots and Conversational AI, was provisioned as the primary conversational entry point to support marketing and sales business functions.
Configuration focused on conversational playbooks and automated qualification workflows, with scripted responses and escalation paths to live agents. The deployment used an embedded site tag to surface the Drift AI Chatbot across targeted web pages, relying on cloud based conversation orchestration and session management provided by the application.
Operational coverage was website centric, managed by Act-On marketing and aligned with sales for live handoffs and follow up. Functional capabilities implemented included real time visitor engagement, automated lead capture and qualification, contextual routing to human representatives, and calendar handoff for meeting scheduling.
Governance was organized around marketing operations owning playbook configuration, iterative tuning based on conversation transcripts, and role based access to the Drift AI Chatbot admin console for both marketing and sales users. The implementation emphasizes structured conversational workflows and operational ownership to sustain ongoing refinement of the Chatbots and Conversational AI capability.
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Predictive Analytics | AI-Powered Application |
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2023 | 2023 |
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Act-On Software Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Act-On Software implemented Google Workspace (Formerly Google G-Suite) as its organization-wide Collaboration platform. Google Workspace (Formerly Google G-Suite) is used on their website and across corporate communications and productivity workflows at the 200-employee professional services firm based in the United States.
Deployment emphasizes core Collaboration capabilities including Gmail for corporate email, Google Calendar for scheduling, Google Drive with Docs, Sheets and Slides for real-time document collaboration, and Google Meet for video conferencing. Administration is handled through the Google Workspace admin console with domain management, user provisioning, group-based access controls and standard sharing policies that align with Collaboration platform governance.
Operational coverage extends across marketing, sales, customer success, product, finance and HR, providing shared mailboxes, calendar resources and collaborative document spaces to cross-functional teams. Configuration and governance focus on centralized account administration and collaboration workflows, with the Google Workspace service surfaced on their public website for corporate communication and contact routing.
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Act-On Software CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2013 | 2013 |
In 2013, Act-On Software implemented Oracle NetSuite CRM. The Oracle NetSuite CRM deployment established a centralized CRM platform to manage contact records, lead and opportunity tracking, sales pipeline workflows and account management for the company, aligning CRM with core sales, marketing and customer service functions.
The implementation used a cloud native, multi tenant deployment model consistent with the application, with configuration work focused on contact management, opportunity stages, customizable dashboards, reporting and workflow automation. Operational coverage targeted sales, marketing and account management teams within the United States, and governance included centralized data standards, lead assignment rules and standardized sales process workflows to improve cross functional coordination.
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Act-On Software ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Incident Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Act-On Software IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Act-On Software CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Act-On Software
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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CMO | CXO | Finance | |
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VP-Finance | VP | Finance | |
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Apps Being Evaluated by Act-On Software Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Act-On Software IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Act-On Software digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Act-On Software Technographics
Act-On Software is a Professional Services organization based in United States,
with around 200 employees and annual revenues of $27.0 million.
Act-On Software operates a diverse technology stack with applications such as
Drift AI Chatbot, Google Workspace (Formerly Google G-Suite) and Oracle NetSuite CRM,
covering areas like Chatbots and Conversational AI, Collaboration and CRM.
Act-On Software has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Drift, Google and Oracle.
Act-On Software recently adopted applications including
ThoughtSpot Sage in 2023, Salesforce Sales Cloud in 2021 and Atlassian Jira Service Desk in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Act-On Software’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Act-On Software’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Act-On Software technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.