San Francisco, 94123, CA,
United States
Active Athlete Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Active Athlete and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Active Athlete employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Active Athlete has purchased the following applications: Zoho Mail for Collaboration in 2018, RallyUp for Donor and Fundraising Management in 2022, DigitalOcean Droplets for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Active Athlete is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Salesforce , RallyUp.com or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Active Athlete revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Active Athlete intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho Mail | Collaboration | Collaboration | n/a | 2018 | 2018 |
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Collaboration | Collaboration |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RallyUp.com | Legacy | RallyUp | Donor and Fundraising Management | CRM | n/a | 2022 | 2022 |
In 2022, Active Athlete implemented RallyUp on its website Golfbuzz.com. RallyUp is a Donor and Fundraising Management application that Active Athlete uses to centralize online donation pages, campaign management, and event registration.
The deployment is web-first, embedding RallyUp fundraising pages and donation forms on the public site to capture contributions from visitors. Implementation scope is focused on external fundraising touchpoints and campaign lifecycle configuration, leveraging standard Donor and Fundraising Management capabilities such as campaign setup, donation tiers, and event ticketing workflows. Configuration work prioritized published fundraising pages and donor-facing transaction flows.
Operational coverage centers on marketing and community engagement functions, with a small internal administration team managing campaigns and donor records through the RallyUp administrative interface. The only explicitly documented integration is the web embedding on Golfbuzz.com, no additional system integrations are referenced in the provided source. Data and campaign administration are managed within RallyUp rather than through an internal fundraising platform.
Governance changes emphasized online campaign publishing controls and donor record maintenance workflows, with campaign creation and approval processes handled through RallyUp's admin console. For a 10 employee retail organization, this represents a lightweight, hosted Donor and Fundraising Management implementation maintained via the company website.
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Tag Management | CRM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DigitalOcean | Legacy | DigitalOcean Droplets | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
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