Activpayroll
Cults Business Park, Station Road, Cults,
Aberdeen, AB15 9PE,
United Kingdom
Aberdeen, AB15 9PE,
United Kingdom
44 12 2486-0800
Professional Services
Activpayroll Technographics
Activpayroll Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Activpayroll and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 270 Activpayroll employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Activpayroll has purchased the following applications: Oracle E-Business Suite for ERP Financial in 2015, Ruby Live Chat for Chatbots and Conversational AI in 2021, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Activpayroll is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Ruby or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Activpayroll revenues, which have grown to $46.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Activpayroll intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Activpayroll Tech Stack and Enterprise Applications
Activpayroll ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2015 | 2015 |
In 2015, Activpayroll implemented Oracle E-Business Suite to deliver core ERP Financial capabilities for its professional services finance function. The Oracle E-Business Suite deployment centralized financial processing for producing ad hoc financial reports and formalized expense processing, including iExpenses-style employee expense submission and the recharge of travel costs to clients. Configuration emphasized general ledger and accounts payable controls to ensure expense posting and recharge accounting flowed through a single financial ledger.
The implementation scope targeted finance and billing operations, configuring reporting views and expense subledger structures to support client chargebacks and reimbursable travel accounting. Governance changes focused on standardizing expense submission, approval routing, and recharge coding within Oracle E-Business Suite, establishing consistent workflows tied to client billing references. Integrations were not specified in the source material, so the narrative centers on module-level configuration, reporting enablement, and operational ownership by finance and billing teams using Oracle E-Business Suite for ERP Financial functions.
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ERP Financial | ERP |
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2014 | 2015 |
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Expense Management | ERP |
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2015 | 2015 |
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Activpayroll AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ruby | Legacy | Ruby Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Activpayroll implemented Ruby Live Chat on its public website to handle incoming client inquiries and capture sales leads. The deployment uses Ruby Live Chat, categorized as Chatbots and Conversational AI, embedded as a web widget to enable real time messaging between site visitors and support agents and to surface conversational context to front line teams.
The Ruby Live Chat implementation leverages common Chatbots and Conversational AI capabilities such as automated greeting messages, conversational routing to appropriate personnel, live agent handoff, and persistent chat transcript capture for session continuity. Configuration focused on the web widget behavior, agent console workflow, and conversational templates to standardize responses and accelerate handling of routine payroll and service questions.
Operational coverage is centered on Activpayrolls client services and sales intake channels, with the Ruby Live Chat instance activated on the corporate website to serve UK based visitors and international prospects. Governance and process changes included formalizing web chat handling in support procedures and assigning ownership for chat moderation and transcript retention to digital support operations, ensuring consistent routing and response SLAs across the web channel.
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Activpayroll CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Activpayroll implemented Hotjar to enhance Customer Experience on its public website. The Hotjar deployment captured behavioral analytics through session recordings and heatmaps to support UX analysis and form interaction diagnostics. Implementation and administration were centralized with digital marketing and web operations, focusing instrumentation on candidate on-boarding and client portal entry points. This configuration aligns Hotjar usage with company digital channels and business functions including marketing, product, and web operations.
Configuration leveraged Hotjar modules such as session recordings, heatmaps, funnels, on-page polls, and feedback widgets to collect qualitative and quantitative user signals. Data collection was scoped to site pages and interactive flows, with governance controls for access, cookie consent, and data retention managed by the internal web team to meet privacy requirements. Hotjar outputs were routed into existing reporting and UX review processes to inform iterative UI adjustments and conversion optimization efforts.
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Activpayroll CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Activpayroll
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Activpayroll Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Activpayroll IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Activpayroll digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Activpayroll Technographics
Activpayroll is a Professional Services organization based in United Kingdom,
with around 270 employees and annual revenues of $46.0 million.
Activpayroll operates a diverse technology stack with applications such as
Oracle E-Business Suite, Ruby Live Chat and Hotjar,
covering areas like ERP Financial, Chatbots and Conversational AI and Customer Experience.
Activpayroll has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Ruby and Contentsquare.
Activpayroll recently adopted applications including
Ruby Live Chat in 2021, Salesforce Sales Cloud in 2021 and Redsift OnDMARC in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Activpayroll’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Activpayroll’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Activpayroll technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.